Comparison

Buffer vs ToWear

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Buffer

Streamline your social media presence by planning, scheduling, and publishing content across multiple platforms from one app. Engage with your audience and track performance with insightful analytics. Ideal for creators looking to grow their online presence efficiently.

Highlights
  • Cross-platform posting
  • Content scheduling
  • Idea organization
  • Performance analytics
  • Calendar view
  • Apple Watch app
Features
Read full description

Post to every social platform with a single app — simple, flexible, and powerful. Buffer helps creators stay consistent without the busywork. Plan and publish your posts automatically, engage with your audience, and keep track of what’s working, all from your phone. Whether you’re sharing your first TikTok, building an audience on LinkedIn, or running multiple accounts, Buffer gives you the tools to grow without feeling overwhelmed. What’s new in v15.0 • Fresh new design with Apple’s Liquid Glass system • Brand-new Apple Watch app (queues, goals, streaks, ideas) • Capture ideas instantly with the iOS Shortcut, Action Button, or on your wrist • New calendar day view across all channels WHY CREATORS LOVE BUFFER PLAN, SCHEDULE, AND PUBLISH • Share to Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, Mastodon, and more. • Schedule YouTube Shorts, TikToks, Instagram Reels, and Stories. • Cross-post content across platforms with a single tap KEEP YOUR IDEAS ORGANIZED • Save inspiration in a central content library • Use tags to keep ideas organized by theme or campaign • Move ideas straight to your schedule when ready SEE WHAT WORKS • Simple analytics and reports show your top-performing posts • Track growth, clicks, and engagement A CALENDAR BUILT FOR CREATORS • Get an at-a-glance view of your upcoming posts • Drill down from a monthly to weekly view NEED HELP? Our friendly team is here for you with world-class support via email and social. Email: hello@buffer.com Twitter: @buffer Facebook: http://facebook.com/bufferapp Instagram: @buffer Pinterest: https://www.pinterest.com/bufferapp/ TikTok: https://www.tiktok.com/@bufferapp Privacy Policy: https://buffer.com/privacy Terms of Use: https://buffer.com/legal/terms-of-use/year/2023

About

ToWear

Read full description

ToWear is the app for anyone who's ever asked ”but which one?" or “what should I wear?” Post a carousel of up to six outfit options, pick your event, and let the people who know your style best vote on each look. Every photo gets its own tally in real time. The outfit with the most votes earns the top-pick badge, so you always know exactly what to wear. HOW IT WORKS 1. Upload photos of your outfit options 2. Share to a private group or post publicly 3. Friends vote thumbs up or down on each look 4. Read their comments, see the winner, get dressed PRIVATE GROUPS Create a group for your closest friends, your roommates, your family, or your community. Only members can see and vote on posts inside the group. Share a link to invite anyone you want. PUBLIC POSTS Want a wider audience? Open your post to everyone on ToWear. Discover other people's looks in the public feed and vote on their outfits too. REAL-TIME VOTES Watch the votes come in live. Each outfit option is ranked individually, so you can see which pieces people love and which ones to skip, not just which full look won. COMMENTS Friends can drop comments on the post or on individual looks. Ask for specifics, get honest feedback, start a conversation about accessories or fit. ACTIVITY FEED Never miss a vote or comment. Your activity tab shows every reaction to your posts as it happens. ToWear is for getting dressed with confidence, whether it's a first date, a job interview, a wedding, or just a Tuesday.

Screenshots

Buffer4 screens
ToWear4 screens

Verdict

The call

The clearest difference is in-app purchases: ToWear at none against Buffer's 12. ToWear also leads on iOS requirement (15.1 vs 18.0). Buffer's advantage is chart position (#157 vs unranked). On price, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Buffer sells 11 in-app purchases, starting at $5.99 per month. ToWear asks for nothing beyond the download.

Scorecard3 real differences · 8 level
Buffer versus ToWear: the parameters behind the verdict, then further details
ParameterBufferToWear
PriceFreeFree
Rating4.7 (35K ratings) — better—
Positive reviews54.2% of reviews—
Number of ratings35K — better—
Update frequencyEvery 5 days—
AdsNoNo
In-app purchasesYesNo — better
MonetizationFree with in-app purchases—
Best chart rank#157 — better—
DevicesiPhone, iPad, Apple WatchiPhone, iPad, iPod
Requires iOS18.015.1 — better
Further details — not scored
Size148 MB39 MB
Age rating4+12+
DeveloperBuffer, Inc.Alice Saparov

Bugs and requests

Buffer

Reported bugs

5 issues
  • Drafts not registering in visual calendar
  • Inability to reorder scheduled posts
  • Inconsistent behavior between mobile and desktop versions
  • Automatic posting not working as expected
  • Issues with image/video quality and formatting

Requested features

5 requests
  • Add support for Twitter threads
  • Improve visual planning and calendar view
  • Integrate with more platforms like Slack and Discord
  • Allow more customization and control over posts
  • Provide better analytics and performance insights

ToWear

Not enough reviews yet to summarise bugs or requests.

In-app purchases

11 purchases

Buffer

Subscriptions11
  • Essentials - 1 Channel$5.991 Month
  • Essentials+Team: 1 Channel$11.991 Month
  • Essentials - 2 Channels$11.991 Month
Show 8 more
  • Pro for 1 Month2 variants$14.991 Month
  • Essentials - 3 Channels$17.991 Month
  • Essentials - 4 Channels$23.991 Month
  • Essentials - 5 Channels$29.991 Month
  • Essentials - 6 Channels$35.991 Month
  • Small Business$99.991 Month
  • Small Business for 1 Month$99.991 Month
  • Pro for 1 Year$144.991 Year
None

ToWear

No in-app purchases

Questions

Is Buffer free?
Buffer is free to download, with in-app purchases available.
Is ToWear free?
ToWear is free to download, with no in-app purchases.
Do Buffer or ToWear have ads?
Neither Buffer nor ToWear shows ads.

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