efeed vs GAIL's Bakery
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
efeed
Order food for pickup or delivery to various points within a building. Skip lines with click-and-collect or scan items and pay directly in the app for a cashierless checkout experience. Enjoy contact-free, cashless payments and exclusive rewards.
- Walk-in reservations for specific time slots
- Click & Collect for grab-and-go orders
- Multiple collection points for delivery
- Cashierless mobile self-checkout
- Contact-free payments
- Exclusive app-only rewards
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WALK-IN RESERVATIONS Reserve a specific time slot to purchase in-person (i.e. offline) at the restaurant till point CLICK & COLLECT Browse the menu, order and pay before entering the restaurant; you'll be notified when your order is ready to 'grab & go' from the pickup point - thereby avoiding the queues. MULTIPLE COLLECTION POINTS Where applicable, order food for delivery to various pickup points throughout the building or to your desk CASHIERLESS MOBILE SELF-CHECKOUT Pick up an item from the shelf or at the hot counter, scan the barcode and pay on the app - then just walk out CONTACT-FREE Cashless/cardless payments and paperless loyalty and receipts REWARDS Exclusive app-only offers and rewards
GAIL's Bakery
Earn digital stamps with every purchase at participating bakeries. Collect stamps to redeem free bread, coffee, or barista-made drinks. Order ahead to skip the queue and browse the online shop.
- Digital stamp collection
- Earn free bread or drinks
- Order ahead for pickup
- Browse and shop online
- QR code scanning
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Introducing the GAIL's Loyalty App; perfect if you’re a regular of our bakeries. • Scan the app's QR code with every shop to receive a digital stamp. • If you spend more than £20, we'll give you an extra stamp. • Collect 9 stamps and enjoy a handcrafted loaf of bread, coffee or any barista-made drink on us. It's our little way of saying thank you. If you already know what you fancy, you can order ahead to skip the queue and have your favourites ready and waiting. The app also makes it easier to browse and shop online with GAIL’s.
Screenshots
Verdict
The clearest difference is rating: efeed at 4.8 against GAIL's Bakery's 4.3. efeed also leads on ads (none vs shown) and update cadence (every 2 weeks vs monthly). GAIL's Bakery's advantage is review sentiment (26% vs 11%). On price, in-app purchases, device support and iOS requirement there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
efeed holds the better App Store score, 4.8 against 4.3. That said, the two scores are not equally well evidenced: efeed has 347 ratings behind it against 50, so its average is the more settled of the two. Written reviews complicate that: 11% of efeed's written reviews are positive against 26% of GAIL's Bakery's, so the app with the better star average is not the one people write more warmly about.
efeed ships an update every 2 weeks, GAIL's Bakery monthly. Both last shipped on September 20, 2026.
| Parameter | efeed | GAIL's Bakery |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (347 ratings) — better | 4.3 (50 ratings) |
| Positive reviews | 11.1% of reviews | 26.3% of reviews — better |
| Number of ratings | 347 — better | 50 |
| Update frequency | Every 2 weeks — better | Monthly |
| Ads | No — better | Yes |
| In-app purchases | No | No |
| Monetization | Ad-supported — better | Free with in-app purchases |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 16.0 | 15.6 — better |
| Further details — not scored | ||
| Size | 82 MB | 50 MB |
| Age rating | 4+ | 17+ |
| Developer | Dynamify Limited | Gail's |
Customer experience
efeed
GAIL's Bakery
User reviews
efeed
From 347 App Store ratingsWhat we love
- 👍 Great idea when it works
- 🚀 Time saver when functional
- 👍 Wonderful amenities (when app works)
Room to improve
- 🐛 App crashes frequently
- 🐛 QR code scanning broken (iPhone)
- 🐛 Payment retrieval errors
- 🐛 App does not load
- 🐛 Unreliable and unstable
GAIL's Bakery
From 50 App Store ratingsWhat we love
- 👍 Easy to set up and clear design
- 👍 User-friendly app
- 👍 Delicious pastries
- 👍 Excellent app
- 👍 Worth getting
Room to improve
- 🤬 Annoying marketing emails
- 🐛 Stamps not always added
- 🐛 Tills not working
- 🐛 App unable to download
- 🐛 Stamps frequently not added
Bugs and requests
efeed
Reported bugs
11 issues- Camera preview doesn't open for QR codes
- Errors retrieving payment details
- App crashes after one or two interactions
- Hangs and displays server errors
- Needs constant relaunching
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- Unable to order coffee
- Payment issues since January
- App stopped working after a month
- Cannot log in to account
- App not working for two consecutive days
- Merchant unable to process payments
Requested features
7 requests- Improve app reliability
- Fix QR code scanning for iPhones
- Update the app to resolve issues
- Improve loyalty reward system
- Provide better app support
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- Expand ordering options
- Offer more gluten-free options
GAIL's Bakery
Reported bugs
8 issues- Tills aren't working
- The app is unable to download
- Stamps not Added
- Click and Collect not working
- Rewards disappear
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- Verification failure
- App not usable with no internet connection
- Stamps don't record
Requested features
3 requests- Add loyalty QR Code to Apple Wallet
- Option for honey or syrup
- Order history on the app
In-app purchases
efeed
No in-app purchases
GAIL's Bakery
No in-app purchases









