Google Analytics vs Eka

Google Analytics: Your Business Pulse, In Your Pocket Never lose sight of your website and app performance with Google Analytics. Monitor key customer interactions directly from your phone, even when you're away from your desk. • Customer Insights, Beyond the Desktop Understand how people navigate your digital channels, wherever you are, whenever you need. • Smarter Insights for Busy Days Google's AI uncovers valuable patterns, helping you make informed marketing decisions on the go. • Act on Insights, Anywhere Optimize your campaigns with seamless integrations across Google's powerful advertising tools. • Teamwork, Unbound Analyze trends and share your discoveries with colleagues, effortlessly from your mobile device. With this app, you can: 1) Check key metrics in built-in reports 2) Monitor real-time data 3) Compare date ranges and apply filters 4) Build your own reports with any combination of metrics and dimensions 5) Save any reports to your dashboard so you can easily come back to them 6) Discover interesting AI generated insights about your website or app data

DIGITAL ADVERTISING FOR THE PHYSICAL WORLD At Eka, we recognize that every advertiser has a unique message, target market, and budget. So why should your advertising strategy be one-size-fits-all? Whether you’re an established brand or a small business trying to reach your community, the Eka marketplace of physical displays can help you meet your target consumers where they are. Capture the attention of an audience with real purchasing power through unskippable on-screen advertisements. FULL CUSTOMIZABILITY * Browse the Eka marketplace for displays that target your audience and meet your needs * Tailor your ad campaigns to your desired location, campaign length, and more FLEXIBLE PRICING * Choose a display and booking that works for your budget with our competitive, scalable pricing INSIGHTS AT YOUR FINGERTIPS * Add image or video ad content to your library for easy booking and rapid deployment * Monitor and manage your active and upcoming bookings EARN REVENUE AS A DISPLAY OWNER When you partner with us and register a display in your establishment with Eka, you earn monthly revenue and the opportunity to generate demand for in-store products. REVENUE POTENTIAL * Earn a revenue payout that scales with every piece of ad content aired in your business * Advertisers from within your selection of products drive increased brand awareness and purchases from customers EASY SETUP * Onboard a display in your establishment using an Eka device with hassle-free setup and in-app guidance REAL-TIME MONITORING * Get real-time updates on your display and device health * Track what advertisements are scheduled to appear on your displays