Gousto vs itsu rewards
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Gousto
This app simplifies home cooking by delivering pre-portioned ingredients and easy-to-follow recipe cards. Choose from a vast, rotating menu of global cuisines and quick meals, all delivered to your door. Enjoy fresh, flavorful dishes without the hassle of grocery shopping or meal planning.
- Browse and choose weekly recipes
- Schedule deliveries
- Adjust box size
- Pause or cancel subscription
- Pre-portioned ingredients
- Step-by-step recipe cards
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From 10 minute meals to global cuisines, Gousto makes it easier than ever to cook fresh, flavour-packed dishes at home. Every week, choose from our massive, ever-changing menu of recipes and get everything you need delivered to your door – perfectly measured ingredients and easy step-by-step recipe cards. Whether you’re a total beginner or a confident cook, Gousto’s recipe boxes make dinner simpler, tastier and more exciting. With the Gousto app you can: • Browse and choose your recipes each week • Schedule your deliveries • Change your box size to suit your household • Pause or cancel your subscription any time Why Gousto recipe boxes? • Save time with pre-portioned ingredients – no extra shopping trips • Discover a huge variety of cuisines and flavours • Flexible plans that fit around your lifestyle • Fresh ingredients from trusted suppliers Meals that don’t cost the earth We’re proud to be a B Corp, part of a global community using business as a force for good. It’s something that sets us apart from the supermarkets. By downloading and using this app, you confirm that you accept our Terms & Conditions (UK: gousto.co.uk/terms-and-conditions | ROI: gousto.ie/terms-and-conditions), our Terms of Use (UK: gousto.co.uk/terms-of-use | ROI: gousto.ie/terms-of-use), and our Privacy & Cookies policies (UK: gousto.co.uk/privacy-and-cookies-policies | ROI: gousto.ie/privacy-and-cookies-policies). * Excludes delivery charges and surcharge items.
itsu rewards
Earn rewards for your purchases at this Asian-inspired food establishment. Collect butterflies with qualifying spends to unlock free snacks, drinks, and meals. Get a complimentary miso soup or edamame on your first visit.
- Earn butterflies with purchases
- Redeem butterflies for free snacks
- Redeem butterflies for free drinks
- Redeem butterflies for free meals
- Free miso soup/edamame on first visit
- Discover menu items
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The more you itsu, the more we give you Collect butterflies every time you spend £5 or more. When you've collected 3 butterflies, we'll give you a free snack or drink. 5 butterflies and we'll give you free gyoza. 7 butterflies and we'll give you a free meal. Download the app, and we'll give you a free miso soup or edamame on your first visit when you spend E5. Discover our delicious menu of health[ier] Asian inspired food, grab the app & get collecting! Whether you're craving chicken teriyaki or seeking a salmon full house, it's time to eat beautiful for free
Screenshots
Verdict
Gousto and itsu rewards both sit at 4.9 stars, but that hides the real split: 61% of Gousto's written reviews are positive against 17% of itsu rewards's. Gousto also leads on update cadence (weekly vs every 2 months) and ratings volume (340 vs 2). itsu rewards's advantage is monetization model (free vs subscription) and ads (none vs shown). On price, rating, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 4.9 for Gousto against 5.0 for itsu rewards. That said, the two scores are not equally well evidenced: Gousto has 340 ratings behind it against 2, so its average is the more settled of the two. Written reviews are what separate them: 61% of Gousto's written reviews are positive against 17% of itsu rewards's.
Gousto ships an update weekly, itsu rewards every 2 months. The most recent releases landed on September 23, 2026 and September 24, 2026 respectively.
| Parameter | Gousto | itsu rewards |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (340 ratings) | 5.0 (2 ratings) — better |
| Positive reviews | 60.6% of reviews — better | 17.5% of reviews |
| Number of ratings | 340 — better | 2 |
| Update frequency | Weekly — better | Every 2 months |
| Ads | Yes | No — better |
| In-app purchases | No | No |
| Monetization | Subscription | Free — better |
| Devices | iPhone, iPad — better | iPhone |
| Requires iOS | 18.0 | 17.6 — better |
| Further details — not scored | ||
| Size | 167 MB | 55 MB |
| Age rating | 12+ | 12+ |
| Developer | Gousto | ITSU LIMITED |
Customer experience
Gousto
itsu rewards
User reviews
Gousto
From 340 App Store ratingsWhat we love
- 🚀 Convenient delivery
- 👍 Delicious and fresh food
- 👍 Easy to follow recipes
- 👍 Good variety of meals
- 👍 Helps improve cooking skills
Room to improve
- 🐛 Missing/poor quality ingredients
- 🐛 Delivery issues and delays
- 💰 Expensive for some
- 🐛 Inconsistent customer service
- 🐛 App crashes and bugs
itsu rewards
From 2 App Store ratingsWhat we love
- 👍 Great food quality
- 👍 Friendly and helpful staff (mentioned in some reviews)
- 👍 Loyalty scheme concept is liked
- 👍 Build your own sushi feature is revolutionary (one mention)
- 👍 Easy to use for some users
Room to improve
- 🐛 App frequently crashes
- 🐛 Loyalty stamps not registering/disappearing
- 🐛 Poor reward visibility/management
- 🐛 Unable to register/login
- 🐛 App not intuitive/difficult to use
Bugs and requests
Gousto
Reported bugs
4 issues- App crashing on various devices
- Delivery issues and missing items
- Automatic orders without user consent
- Incorrect or missing nutritional information
Requested features
6 requests- Allow more servings per meal
- Improve app stability and performance
- Provide more dietary/allergy options
- Offer more affordable meal plans
- Improve delivery reliability and communication
Show 1 moreShow fewer
- Enhance customer service responsiveness
itsu rewards
Reported bugs
60 issues- Keyboard box blocking bottom of screen during signup
- App doesn't always update order screens
- Cannot see rewards, only most recent
- Lost rewards when trying to save them
- Cannot see free meal gift after claiming free drink
Show 55 moreShow fewer
- Unable to add student email despite confirmation code
- App automatically logs out after adding student email
- Cannot add points if app code forgotten
- App not intuitive, cannot see recent purchases
- Cannot scan barcode to pay and redeem awards
- App doesn't always update
- Lost 4 reward meals
- Cannot see what rewards you have
- App changed to '1 gift available' but wouldn't let me claim
- Student discount keeps getting wiped
- No points for noodle pots
- App not allowing anything other than viewing rewards and details
- App crashes when trying to login
- App crashes on login
- Loyalty stamps don't work properly
- Three stamps have not gone through
- App doesn't work majority of times
- Spend over £20 gives only one stamp
- Stamps not coming through after purchases
- All collected stamps wiped clean after update
- Stamps aren't collecting
- App does not allow you to scan
- Click and collect order says too busy
- App regularly crashes
- Loyalty rewards are annoying, stamps not registering correctly
- Loyalty is rewarded by not collecting stamps properly
- Unable to register or reset password
- App is glitchy, Wi-Fi signals not allowing payment/stamping
- False advertising/staff not trained on app rewards
- App not showing free meal despite earning it
- White screen when paying/scanning code
- No code to scan, no points
- App stopped working, won't let me sign in on Apple sign in
- Wiped loyalty points
- App stopped working
- Click and collect function removed
- App doesn't open
- Bad Gateway error on first use
- Only received one butterfly for £13 spend
- Doesn't work, creates account and then kicks out
- App crashes on login
- Loyalty stamps don't work
- Three stamps have not gone through
- App doesn't work majority of times
- Spend over £20 gives only one stamp
- Stamps not coming through
- All collected stamps wiped clean
- Stamps aren't collecting
- App does not allow you to scan
- Click and collect order says too busy
- App regularly crashes
- Loyalty rewards are annoying
- Loyalty is rewarded by not collecting stamps properly
- Unable to register or reset password
- App is glitchy
Requested features
13 requests- Allow adding points if app code forgotten
- Enable scanning receipt QR code for purchases
- Improve reward visibility and management
- Fix student discount issues
- Add menu viewing functionality
Show 8 moreShow fewer
- Restore click and collect function
- Allow scanning receipt for points
- Provide a help/contact us feature
- Allow user to choose free meal based on average price
- Make app available in all regions (Scotland)
- Fix UI issues like keyboard blocking
- Allow registration/login without account existing error
- Fix password reset email delivery
In-app purchases
Gousto
No in-app purchases
itsu rewards
No in-app purchases
