CallRail vs CTM Phone
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
CallRail
Manage calls, texts, and forms from your business tracking number on the go. Engage leads instantly, qualify them with notes and tags, and access real-time insights and AI-powered call summaries.
- Send and receive text messages
- Manage calls on the go
- Add tags, values, and notes to leads
- View dashboard metrics
- AI-powered call summaries
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Take the power of CallRail with you everywhere, so you never miss an opportunity. With CallRail’s mobile app, you can monitor key insights and manage calls, texts, and forms while on the go. Engage leads instantly with text messaging -Send and receive text messages directly in the app from the CallRail tracking number of your choice. Make and manage calls on the go -Connect with leads at the right moment by managing calls within the app. Qualify leads and stay organized -Add tags, values, and notes to track lead quality and capture important details about every interaction. Access actionable insights -View high level metrics with our new dashboard and get call summaries with AI-powered Premium Conversation Intelligence™ so you can respond faster. Empower your business with real-time insights and seamless communication, all from your mobile device.
CTM Phone
This business communication tool allows teams to manage calls, texts, and voicemails on the go. It provides conversation context, contact history, and the ability to add notes and tags during interactions, all linked to a CTM account.
- Handle calls, texts, and voicemails on the go
- View contact details and conversation history
- Add notes and tags during calls
- Receive push notifications for new messages
- Track number or campaign for contacts
- Review call recordings and voicemails
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CTM Phone is the mobile softphone for teams using CTM. It keeps agents connected to calls, texts, and voicemails on the go, with the context of every conversation captured in your CTM account. Handle conversations from anywhere: • Answer and place inbound and outbound calls using your CTM tracking numbers • Send and receive text messages with customers and leads • Get push notifications for new calls, texts, and voicemails • See which number or campaign a contact is responding to See the history behind every call: • View contact details, notes, tags, and recent activity • Quickly scan activity that started from calls, texts, forms, and website chats recorded in CTM • Add notes and tags while you’re on the call to keep the team in sync • Review recordings and voicemails so you can follow up confidently CTM Phone is a companion to the CallTrackingMetrics web app. Admin features such as configuration, reporting, routing rules, and form or chat setup are managed in the web interface. An active CallTrackingMetrics account on a supported plan is required.
Screenshots
Verdict
The clearest difference is rating: CallRail at 4.6 against CTM Phone's 3.7. CTM Phone's advantage is monetization model (free vs freemium) and review sentiment (31% vs 10%). On price, ratings volume, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
CallRail holds the better App Store score, 4.6 against 3.7. Both are backed by a comparable volume of ratings — 37 and 31 respectively. Written reviews complicate that: 10% of CallRail's written reviews are positive against 31% of CTM Phone's, so the app with the better star average is not the one people write more warmly about.
CallRail ships an update every 4 weeks, CTM Phone weekly. The most recent releases landed on November 6, 2026 and November 5, 2026 respectively.
| Parameter | CallRail | CTM Phone |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (37 ratings) — better | 3.7 (31 ratings) |
| Positive reviews | 10.0% of reviews | 30.8% of reviews — better |
| Number of ratings | 37 — better | 31 |
| Update frequency | Every 4 weeks | Weekly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Freemium | Free — better |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 17.0 | 15.1 — better |
| Further details — not scored | ||
| Size | 48 MB | 63 MB |
| Age rating | 4+ | 4+ |
| Developer | CallRail, Inc. | CallTrackingMetrics |
Customer experience
CallRail
CTM Phone
In-app purchases
CallRail
No in-app purchases
CTM Phone
No in-app purchases









