Comparison

HighLevel vs Popl

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

HighLevel

This all-in-one platform empowers agencies and marketers to capture leads, automate communication, and manage sales processes. It offers tools for landing pages, forms, calendars, and automated messaging to drive customer acquisition and business growth.

Highlights
  • All-in-one sales and marketing platform
  • Lead capture via landing pages, forms, and surveys
  • Automated messaging (SMS, email, FB Messenger)
  • Inbound phone system
  • Appointment scheduling
  • Payment collection
  • Analytics tracking
Features
Read full description

More Leads = More Customers We Help Agencies & Marketers thrive With Our All-In-One Sales & Marketing Platform [ FOR AGENCIES, BY AGENCIES ] HighLevel is the first-ever all-in-one platform that will give you the tools, support and resources you need to succeed with your agency. • All the tools you need in one platform without having to "duct-tape" multiple platforms together! • Capture leads using our landing pages, surveys, forms, calendars, inbound phone system & more! • Full Suite Platform for Agencies. Included in the Platform is a full-featured Page Builder to capture leads. • Our intuitive platform allows you to create full-featured websites with custom menus. • Create high-performing and captivating landing pages all in one place! • Automatically message leads via voicemail, forced calls, SMS, emails, FB Messenger & more! • Use our built-in tools to collect payments, schedule appointments, and track analytics!

About

Popl

Capture leads and share digital business cards seamlessly at events. This app uses AI-powered badge scanning and offline capabilities to streamline lead management and follow-up.

Highlights
  • AI-powered universal badge scanner
  • Offline lead capture
  • Automatic lead tagging
  • Digital business card maker
  • Paper business card scanner
  • Calendar booking integrations
  • CRM integrations
Features
Currently charting
Read full description

Welcome to Popl, the #1 event lead capture + digital business card app designed to help you seamlessly capture leads and share stunning digital cards at every event, conference, trade show, expo, and beyond. Popl is disrupting the events industry by allowing teams and individuals to capture leads and share virtual business cards while eliminating: - Using a different lead capture app each time - Clunky and hard to use badge scanner apps - Spending thousands of dollars for lead capture & lead retrieval - Waiting weeks for lead lists after finishing events - Manually uploading leads into CRMs - Broken event marketing attribution - Missed and delayed follow up emails or phone calls - Buying CSV lead lists and waiting days to receive them - Not being able to measure the revenue and value from your events AI-POWERED UNIVERSAL BADGE SCANNER - We’ve created the first ever, AI-powered conference badge scanner that works at every single event! - No more badge scanning API kits, no more paying for QR code access, just pure Popl AI magic. OFFLINE SCANNING: - Let's face it, conference Wi-Fi can be a nightmare. We built Popl from the ground up with offline capabilities in mind so that all leads are saved, enriched, and synced no matter the conditions. EVENT LEAD CAPTURE PLATFORM - Enjoy automatic lead tagging, personalized follow-up emails, qualifying questions, unique CRM integrations, team goals, digital business card templates, and follow-up emails. PAPER BUSINESS CARD SCANNER - Convert physical paper business cards into digital contacts in seconds, ensuring you never lose a lead. Say goodbye to stacks of business cards. CALENDER BOOKING INTEGRATIONS - Instantly book meetings after capturing leads via the Popl app.. Popl integrates with all popular calendar booking platforms to simplify meeting scheduling. LEAD QUALIFIERS - Create and answer qualifying questions within the Popl app to capture key lead details such as persona info, favorite products, job titles, level of interest, and region. DIGITAL BUSINESS CARD MAKER - Use our industry leading digital business card maker to design electronic business cards that reflect your brand, corporate identity, or personal brand with custom colors, logos, fonts, and layouts. FOLLOW UP EMAILS - Did you know that nearly 50% of potential deals from trade show leads end up going to the first company to follow up? Speed to lead is everything, follow up right at the booth while you're still top of mind, not hours later. CRM INTEGRATIONS - Popl integrates with popular CRM systems and allows custom mappings to ensure leads flow into your CRM exactly as you need. QR CODE GENERATOR - Instant QR code generation: Create unique QR codes linked to your digital business card or lead capture form, perfect for quick and easy sharing. - Branded QR Codes: Customize your team’s QR codes with logos, brand colors, styles, and more. UNLIMITED SHARING OPTIONS - Share your digital business card via Apple Wallet, Apple Watch, home screen & lock screen widgets, email signatures, and NFC-enabled devices. 24/7 ON-FLOOR CALL SUPPORT - We know that things don't always go according to plan, especially on the event floor. That's why we pride ourselves on being the only event solution that provides on-floor call support at all times. With us, you're never alone on the conference floor. JOIN MILLIONS OF USERS WORLDWIDE - Join a global community of 2M+ professionals using Popl to transform their events, networking & lead capture. Trusted by leading brands like Tesla, Google & Salesforce. POPL’S GLOBAL MISSION - Our Mission is simple: We connect companies with their future customers. This mission is engrained in our culture here at Popl and we as one team, one dream passionately work towards providing lead generation, lead capture, and lead enrichment value to all of our customers worldwide. Privacy Policy: https://popl.co/privacy Terms Of Use: https://popl.co/pages/terms-of-use

Screenshots

HighLevel4 screens
Popl4 screens

Verdict

The call

The clearest difference is review sentiment: Popl at 69% against HighLevel's 25%. Popl also leads on rating (4.8 vs 4.5) and ratings volume (104K vs 3.7K). HighLevel's advantage is in-app purchases (none vs 7). On price, update cadence, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Popl sells 7 in-app purchases, starting at $4.99 per month. HighLevel asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

Popl holds the better App Store score, 4.8 against 4.5. That said, the two scores are not equally well evidenced: Popl has 104K ratings behind it against 3.7K, so its average is the more settled of the two. Written reviews point the same way: 25% of HighLevel's written reviews are positive against 69% of Popl's.

UpkeepUpdate frequency

HighLevel ships an update every 2 weeks, Popl fortnightly. The most recent releases landed on November 2, 2026 and November 3, 2026 respectively.

Scorecard6 real differences · 5 level
HighLevel versus Popl: the parameters behind the verdict, then further details
ParameterHighLevelPopl
PriceFreeFree
Rating4.5 (3.7K ratings)4.8 (104K ratings) — better
Positive reviews24.5% of reviews68.6% of reviews — better
Number of ratings3.7K104K — better
Update frequencyEvery 2 weeks — betterFortnightly
AdsNoNo
In-app purchasesNo — betterYes
MonetizationFree — betterFree with in-app purchases
Best chart rank—#43 — better
DevicesiPhone, iPad — betteriPhone
Requires iOS16.616.4 — better
Further details — not scored
Size404 MB136 MB
Age rating17+12+
DeveloperSynclioPopl Co

Customer experience

HighLevel

All ratings3,695 ratings
Positive85.5%
Neutral4.2%
Negative10.3%
Written reviews151 reviews
Positive24.5%
Neutral15.2%
Negative60.3%

Popl

All ratings103,513 ratings
Positive95.5%
Neutral1.8%
Negative2.8%
Written reviews430 reviews
Positive68.6%
Neutral4.2%
Negative27.2%

User reviews

HighLevel

From 3.7K App Store ratings

What we love

  • 🚀 Fundamentally changed everything
  • 🚀 Excellent software
  • 🚀 Great app
  • 🚀 Amazing software
  • 🚀 Comprehensive and simple to use

Room to improve

  • 🐛 Extremely glitchy. Can't handle volume.
  • 🐛 Not reliable
  • 🐛 Doesn't work consistently
  • 🐛 Inconsistent
  • 🐛 Bad just bad

Popl

From 104K App Store ratings

What we love

  • 💡 Convenient digital business card
  • 🚀 Easy to use and set up
  • 👍 Versatile and customizable
  • 👍 Helpful customer support
  • 👍 Saves time and paper waste

Room to improve

  • 🐛 Bugs and glitches in the app
  • 🐛 Compatibility issues with some devices
  • 💰 Expensive subscription model
  • ⏱️ Slow shipping and order fulfillment
  • 🔍 Unclear pricing and subscription details

Bugs and requests

HighLevel

Reported bugs

20 issues
  • Login screen freezes
  • Incompatible with older devices
  • Notifications and messages not loading
  • Can't create account
  • App crashes mid call
Show 15 more
  • No notifications
  • Loading issues after update
  • Horrible update
  • New app sucks!
  • Lots of bugs
  • Bad update
  • Keep getting bumped out
  • Terrible new update
  • Can't change any settings
  • Call quality not good
  • Glitchy, rarely ever works
  • App Blacks Out
  • Bad update recently
  • App crash
  • Blank screens and the never ending reload

Requested features

5 requests
  • Dark mode option
  • Advanced analytics dashboard
  • Ability to cc/bcc on new emails
  • Ability to forward previously sent emails
  • Improve email tech and notifications

Popl

Reported bugs

4 issues
  • App crashes and freezes
  • Issues with saving contact information
  • NFC tag not working as expected
  • Incorrect date formatting

Requested features

4 requests
  • Ability to customize profile and layout
  • Separate personal and business profiles
  • Improved lead capture and management
  • Offline functionality for the NFC tag

In-app purchases

None

HighLevel

No in-app purchases

7 purchases

Popl

Subscriptions5
  • Popl Pro Ambassadors$4.991 Month
  • Popl Pro14 Days trial$7.991 Month
  • Popl Pro Plus14 Days trial$14.991 Month
Show 2 more
  • Popl Pro Yearly14 Days trial$76.991 Year
  • Popl Pro Plus Yearly14 Days trial$144.991 Year
One-time2
  • Popl Activation$9.99
  • Popl Activation$14.99

Questions

Is HighLevel free?
HighLevel is free to download, with no in-app purchases.
Is Popl free?
Popl is free to download, with in-app purchases available.
Which has better reviews, HighLevel or Popl?
Popl is rated higher. HighLevel averages 4.5 out of 5 from 3.7K ratings, while Popl averages 4.8 from 104K ratings.
Do HighLevel or Popl have ads?
Neither HighLevel nor Popl shows ads.
Which is updated more often, HighLevel or Popl?
HighLevel ships an update every 2 weeks, and Popl fortnightly. Most recently, HighLevel was updated on November 2, 2026 and Popl on November 3, 2026.

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