MacroFactor vs Dawdle
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
MacroFactor
This nutrition app personalizes calorie and macro targets using adaptive algorithms and behavioral science. It offers advanced food logging, detailed breakdowns, and weight trend analysis to help users achieve sustainable diet goals.
- Adaptive nutrition coach
- Best-in-class expenditure estimate (TDEE)
- Fastest macro tracker
- Verified food database
- Weight Trend visualization
- Flexible plan modes
- AI photo food logging
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MacroFactor is a macro tracker, calorie counter, and nutrition coach app that helps you reach your diet goals to lose weight, gain muscle, or maintain with empowering, sustainable results, by combining innovative coaching algorithms with proven nutrition and behavioral science. KEY CAPABILITIES • Adaptive nutrition coach: smart algorithms personalize your calorie and macro intake targets, just like a nutrition coach would, and weekly check-ins keep you on track • Best-in-class expenditure estimate (TDEE): calculates how many calories you actually burn from your own logs and weight data, so your plan fits your body instead of a generic formula • Fastest macro tracker on the market: log food by AI photo, meal description, speech-to-text, barcode scanner, or nutrition label scanner, so logging takes seconds • Verified food database: more than 1.36 million entries, so you can trust the calorie and macro information of the food you log • Food and meal tracker: covers macros and micronutrients with detailed breakdowns for every meal and day, so you see exactly what you eat • Weight Trend: cuts through the noise of daily weight fluctuations, so you see your real progress • Flexible plans: choose Coached, Collaborative, or Manual mode with balanced, low-carb, keto, or carb-focused diets and different macros on different days, so your plan fits your health and fitness goal • Extra tools in one app: period tracker, habit tracker, data insights and visualization, integrations, and dark mode. HOW IT WORKS 1. Set your goal (lose, maintain, or gain) and choose your rate of weight change to set your calorie deficit or surplus. 2. Log your meals in the food log and weigh in with the weight tracker as usual. 3. Each week, MacroFactor compares your calorie and macro intake with your weight trend to calculate your true energy expenditure (TDEE) and detect changes in your metabolism. 4. It then adjusts your calorie, protein, and macro targets for the week ahead, so your diet plan keeps working and you avoid a plateau. FAQ • How does MacroFactor set my calorie target? It estimates your energy expenditure from your food logs and weight trend, then adjusts your targets at each weekly check-in. • What if I go over my targets or skip logging? Nothing breaks. The algorithm is adherence neutral, so your check-in and calorie adjustment still work, with no warnings or red numbers. • Can I set my own macros instead of following the coach? Yes. Choose Manual mode, and set different macros for different days. • How can I log food quickly? Snap a photo with AI food logging, describe your meal, speak it, or scan a barcode or nutrition label. NOTICES Contains information from Open Food Facts, which is made available here under the Open Database License (ODbL). Open Food Facts: https://openfoodfacts.org/ ODbL: https://opendatacommons.org/licenses/odbl/1-0/ SUBSCRIPTION PRICING & TERMS MacroFactor is a premium macro tracker app that offers three auto-renewing subscription options: $11.99 / month $47.99 / half year $71.99 / year (equal to $5.99 a month) MacroFactor has a free trial, but does not offer a free subscription tier. These prices are for US customers. Pricing in other countries may vary. Payment will be charged to your Apple account at confirmation of purchase. Your subscription to MacroFactor will automatically renew, unless you cancel at least 24 hours before the current period ends. You can cancel or manage your subscription from your Apple account settings. Terms & Conditions: https://terms.macrofactorapp.com/ Privacy Policy: https://privacy.macrofactorapp.com/ MacroFactor is a macro counter, calorie tracker, and AI food tracker with a nutrition coach that adapts your calorie and macro targets every week, helping you lose weight, maintain, or build muscle without stress.
Dawdle
Find calm and improve sleep with guided breathing exercises. Offers free patterns with gentle cues and progress tracking. Unlock more patterns, custom options, and advanced features with a Pro subscription.
- Guided breathing patterns
- Customizable session length
- Daily reminders
- Practice history and progress tracking
- Create custom breathing patterns (Pro)
- Additional soundscapes and themes (Pro)
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Find a quiet moment with guided breathing for calm, sleep, focus, and energy. Start with five free patterns, gentle sound, and haptic cues. No account. No ads. Your practice stays on your device. Get a suggestion for your time of day and goals, or choose a pattern and practice at your own pace. PRACTICE YOUR WAY • Start with five free breathing patterns for calm, sleep, focus, and energy. • Choose your session length and follow gentle sound and haptic cues. • Set a gentle daily reminder. • See your practice history and progress, free. GO FURTHER WITH DAWDLE PRO • Seven additional breathing patterns—all 12 included • Create and save your own patterns • Extra soundscapes and chime tones • Full breath-hold trend over time • Seven Pro themes and seven matching alternate app icons SEE YOUR RHYTHM Review your completed sessions, weekly minutes, forgiving streak, 28-day activity, and lifetime totals. Optional mood check-ins stay with your local practice history. OPTIONAL BREATH-HOLD TREND Record a manual breath-hold score and follow your personal breath-hold trend over time. This is a general-wellness feature, not a medical test or a measure of lung capacity or lung function. PRIVATE BY DESIGN Dawdle has no account, advertising, analytics, or developer-operated app server. Practice data is stored locally. If you enable Apple Health, Dawdle writes session duration as Mindful Minutes and never reads Health data. If you contact support, you choose what to send. See our Privacy Policy for details. Dawdle Pro is available through Apple's auto-renewing subscriptions. Available plans, localized prices, renewal terms, and any eligible introductory offer are shown by the App Store before purchase. You can manage or cancel in your App Store account settings. Terms of Use: https://dawdle.continuum.sa/terms Privacy Policy: https://dawdle.continuum.sa/privacy
Screenshots
Verdict
The clearest difference is ratings volume: MacroFactor at 24K against Dawdle's 1. MacroFactor also leads on chart position (#11 vs unranked) and device support (4 vs 1). On price, rating, update cadence and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. MacroFactor sells 10 in-app purchases, starting at $9.99 per month and Dawdle sells 2 in-app purchases, starting at $2.99 per month. Whichever you choose, the download price is not the number that matters.
Dawdle holds the better App Store score, 5.0 against 4.8. That said, the two scores are not equally well evidenced: MacroFactor has 24K ratings behind it against 1, so its average is the more settled of the two.
MacroFactor ships an update every 9 days, Dawdle weekly. The most recent releases landed on November 8, 2026 and October 31, 2026 respectively.
| Parameter | MacroFactor | Dawdle |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (24K ratings) | 5.0 (1 ratings) — better |
| Positive reviews | 70.6% of reviews | — |
| Number of ratings | 24K — better | 1 |
| Update frequency | Every 9 days | Weekly — better |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Freemium |
| Best chart rank | #11 — better | — |
| Devices | iPhone, iPad, iPod, Apple Watch — better | iPhone |
| Requires iOS | 15.6 — better | 18.0 |
| Further details — not scored | ||
| Size | 247 MB | 6 MB |
| Age rating | 9+ | 12+ |
| Developer | Stronger By Science Technologies LLC | Continuum Co. |
Customer experience
MacroFactor
Dawdle
Bugs and requests
MacroFactor
Reported bugs
2 issues- Disappearing food entries
- Inconsistent syncing with Apple Health
Requested features
5 requests- Apple Watch integration
- Micronutrient tracking
- Ability to edit database entries
- Improved barcode scanning for international users
- Customizable dashboard and widgets
Dawdle
Not enough reviews yet to summarise bugs or requests.
In-app purchases
MacroFactor
- Monthly Subscription14 Days trial$9.991 Month
- Monthly Subscription7 Days trial$11.991 Month
- Monthly Subscription$11.991 Month
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- Monthly Subscription14 Days trial$11.991 Month
- Semiannual Subscription7 Days trial$47.996 Months
- Semiannual Subscription14 Days trial$47.996 Months
- Annual Subscription14 Days trial$59.991 Year
- Annual Subscription7 Days trial$71.991 Year
- Annual Subscription14 Days trial$71.991 Year
- Annual Subscription Bundle$89.991 Year
Dawdle
- Dawdle Pro Monthly7 Days trial$2.991 Month
- Dawdle Pro Annual7 Days trial$14.991 Year









