Comparison

smg360 vs HAVI Connect

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

smg360

Access real-time customer feedback and data to improve brand experiences and drive loyalty. This app provides dynamic insights for quick action, available in over 40 languages.

Highlights
  • Real-time data access
  • Customer feedback reporting
  • Actionable insights
  • Brand experience improvement
  • Multi-language support
Features
Read full description

For SMG clients with a valid username and password, the smg360 reporting app provides real-time, dynamic access to customer feedback and other data sources for the purpose of taking fast action on insights that improve brand experiences and drive customer loyalty. The smg360 reporting app is available in over 40 languages. SMG inspires experiences that improve people’s lives. We are a catalyst for change, providing actionable customer, patient, and employee insights that boost loyalty and drive business outcomes. Our unique model puts a dual focus on platform technology and professional services—making it easier to collect, analyze, and share feedback and behavioral data across the enterprise. To learn more about our customer experience management, employee experience, and brand research solutions, visit www.smg.com.

About

HAVI Connect

Manage restaurant tasks remotely with this mobile application. It allows for efficient handling of orders, claims, promotions, and document management, syncing seamlessly with its web counterpart.

Highlights
  • Product catalog with photos
  • Order taking and status tracking
  • Claim creation with photo attachment
  • Promotion and return management
  • News stream with read alerts
  • Document center for manuals
Features
Read full description

The HAVI Connect app is a smart mobile restaurant manager that brings users peace-of-mind when it comes to manage restaurant tasks. The app allows you to do all the work you need without being confined to a desk. This app gives you the freedom to do your work where ever you want at whatever moment you prefer. The HAVI Connect app facilitates easy and fast handling of all kind of restaurant processes. Like order taking in the stock-room or claim creation while checking the delivery. The Mobile Restaurant Manager is an extension to the current web app, made to work together seamlessly. However the HAVI Connect app for mobile has a series of extra features. Key features: - Product catalogue incl. photos - Ordering products from the catalogue - Review the status of orders and upcoming deliveries - Create a claim incl. simply taking a photo and attaching it to the claim. - Manage promotions & returns - News stream (important information), including read-alerts - Document centre to include manuals - Changes will be directly visible in web as well as mobile The HAVI Connect app is only available for HAVI customers and in countries that are enabled to use it. For more information about a HAVI Connect subscription please contact: Email connect@HAVI.com HAVI Business Services Geitlingstrasse 20 47228 Duisburg

Screenshots

smg3604 screens
HAVI Connect4 screens

Verdict

The call

The clearest difference is review sentiment: smg360 at 29% against HAVI Connect's 7%. HAVI Connect's advantage is iOS requirement (13.0 vs 17.0). On price, update cadence, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

smg360 ships an update monthly, HAVI Connect every 2 months. The most recent releases landed on October 29, 2026 and October 19, 2026 respectively.

Scorecard2 real differences · 8 level
smg360 versus HAVI Connect: the parameters behind the verdict, then further details
Parametersmg360HAVI Connect
PriceFreeFree
Rating3.7 (531 ratings) — better—
Positive reviews29.4% of reviews — better7.3% of reviews
Number of ratings531 — better—
Update frequencyMonthly — betterEvery 2 months
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPadiPhone, iPod
Requires iOS17.013.0 — better
Further details — not scored
Size17 MB180 MB
Age rating4+4+
DeveloperService Management Group, Inc. SMGThe HAVI Group, LP

Customer experience

smg360

All ratings531 ratings
Positive67.4%
Neutral4.3%
Negative28.2%
Written reviews177 reviews
Positive29.4%
Neutral9.0%
Negative61.6%

HAVI Connect

Written reviews41 reviews
Positive7.3%
Neutral12.2%
Negative80.5%

Bugs and requests

smg360

Reported bugs

4 issues
  • Comments not loading properly
  • Incorrect or outdated data displayed
  • Constant log-out issues
  • Blank screens and API errors

Requested features

4 requests
  • Customizable date ranges and reporting
  • Push notifications for new feedback
  • Improved organization and filtering of comments
  • Ability to resolve cases directly in the app

HAVI Connect

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

smg360

No in-app purchases

None

HAVI Connect

No in-app purchases

Questions

Is smg360 free?
smg360 is free to download, with no in-app purchases.
Is HAVI Connect free?
HAVI Connect is free to download, with no in-app purchases.
Do smg360 or HAVI Connect have ads?
Neither smg360 nor HAVI Connect shows ads.
Which is updated more often, smg360 or HAVI Connect?
smg360 ships an update monthly, and HAVI Connect every 2 months. Most recently, smg360 was updated on October 29, 2026 and HAVI Connect on October 19, 2026.

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