Comparison

smg360 vs MFCU

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

smg360

Access real-time customer feedback and data to improve brand experiences and drive loyalty. This app provides dynamic insights for quick action, available in over 40 languages.

Highlights
  • Real-time data access
  • Customer feedback reporting
  • Actionable insights
  • Brand experience improvement
  • Multi-language support
Features
Read full description

For SMG clients with a valid username and password, the smg360 reporting app provides real-time, dynamic access to customer feedback and other data sources for the purpose of taking fast action on insights that improve brand experiences and drive customer loyalty. The smg360 reporting app is available in over 40 languages. SMG inspires experiences that improve people’s lives. We are a catalyst for change, providing actionable customer, patient, and employee insights that boost loyalty and drive business outcomes. Our unique model puts a dual focus on platform technology and professional services—making it easier to collect, analyze, and share feedback and behavioral data across the enterprise. To learn more about our customer experience management, employee experience, and brand research solutions, visit www.smg.com.

About

MFCU

Features
Read full description

Secure log in - Touch ID login provides a quick and secure method for you to log in Balances at a glance and online payments - View all of your balances - Make transfers to other accounts - Set up direct debits or standing orders - Make online payments. - Manage and add new Payees. Apply for a loan and be approved from wherever you are - The online loan calculator allows you to check how much interest you would pay back on your loan. - With the online loan application, you can uploads your supporting documents and see your application status from your account. - E-signatures technology allows you to e-sign documents for your loan so you can get approved (and paid) faster! Manage your profile - Easily update your personal details and change your password and PIN without having to contact your Credit Union

Screenshots

smg3604 screens
MFCU3 screens

Verdict

The call

The clearest difference is update cadence: smg360 at monthly against MFCU's every 16 months. MFCU's advantage is iOS requirement (15.6 vs 17.0). On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

smg360 ships an update monthly, MFCU every 16 months. The most recent releases landed on November 4, 2026 and October 25, 2026 respectively.

Scorecard2 real differences · 8 level
smg360 versus MFCU: the parameters behind the verdict, then further details
Parametersmg360MFCU
PriceFreeFree
Rating3.7 (531 ratings) — better—
Positive reviews30.1% of reviews—
Number of ratings531 — better—
Update frequencyMonthly — betterEvery 16 months
AdsNoNo
In-app purchasesNoNo
MonetizationFree—
DevicesiPhone, iPadiPhone, iPad, iPod — better
Requires iOS17.015.6 — better
Further details — not scored
Size17 MB9 MB
Age rating4+4+
DeveloperService Management Group, Inc. SMGMember First Credit Union Limited

Bugs and requests

smg360

Reported bugs

4 issues
  • Comments not loading properly
  • Incorrect or outdated data displayed
  • Constant log-out issues
  • Blank screens and API errors

Requested features

4 requests
  • Customizable date ranges and reporting
  • Push notifications for new feedback
  • Improved organization and filtering of comments
  • Ability to resolve cases directly in the app

MFCU

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

smg360

No in-app purchases

None

MFCU

No in-app purchases

Questions

Is smg360 free?
smg360 is free to download, with no in-app purchases.
Is MFCU free?
MFCU is free to download, with no in-app purchases.
Do smg360 or MFCU have ads?
Neither smg360 nor MFCU shows ads.
Which is updated more often, smg360 or MFCU?
smg360 ships an update monthly, and MFCU every 16 months. Most recently, smg360 was updated on November 4, 2026 and MFCU on October 25, 2026.

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