ZARA vs 12th Tribe
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
ZARA
Browse and shop the latest fashion collections for women, men, and kids. Discover new arrivals, save items to your favorites, track orders, and find nearby stores. Enhance your in-store shopping with special features.
- Shop Woman, Man, and Kids collections
- View new collections and fashion campaigns
- Save items to favorites list
- Track orders and manage returns
- Locate nearest stores
- Receive notifications for new arrivals
- In-store 'store mode' features
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Discover the Zara collection with ideas for Woman, Man, and Kids. You can shop and see all our new collections and fashion campaigns for the upcoming seasons on our app and online store. Woman: You will find the following categories of clothing and accessories available for women at Zara: - Shirts - T-shirt/Bodysuits - Tops - Sweatshirts - Skirts - Pants - Jeans - Shorts - Coats - Shoes - Bags - Swimwear - Accessories - Lingerie - Beauty - Fragrances - Basics - Complete Looks - Suits Man: The Zara collection for men includes: - Basics - Pants - Cargo/Parachute - Jeans - Jackets/Overshirts - Sweatshirts - T-shirts - Shirts - Polos - Shorts - Sweaters/Cardigans - Suits - Overcoats - Sportcoats/Blazers - Shoes - Bags/Backpacks - Accessories - Fragrances Kids: A selection of clothing, accessories, and shoes for: - Girl: 6-14 years - Boy: 6-14 years - Baby Girl: 9 months-6 years - Baby Boy: 9 months-6 years - Newborn: 0-12 months The Zara collection for kids also includes an Edited/customizable section, a selection of clothing and accessories to customize that is updated weekly. In addition to our permanent collections, you can find all of our special releases, our beauty category, and our line of lingerie in the Zara app. Other features of the Zara app are: - Favorites: use your favorites list to save all the clothing and accessories that you like. - Order tracking and easy, intuitive, and fast returns. Track your order every step of the way. - Locate the Zara store nearest you. - Activate notifications and receive information about new arrivals, releases, special collections... Store mode - Use the app in “store mode” when you are shopping in one of our stores and utilize all of its features to improve your experience. Zara QR: Use your QR code in the Zara app to: - Have all your online and in-store purchases linked. Identify yourself at the register in the store with your Zara QR and ask for the eReceipt. - Make returns in the store, online as well as in-store purchases. - Pick up all your online orders in the store.
12th Tribe
Discover curated women's fashion, from trend-driven outfits to everyday essentials. Find inspiration for every occasion and shop new arrivals with exclusive app perks. Enjoy a seamless shopping experience with fast checkout.
- Trend-driven outfits
- Curated looks for every occasion
- Early access to new arrivals
- App-exclusive perks
- Fast and easy checkout
- Outfit inspiration
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Discover 12th Tribe — the women’s fashion app for trend-driven outfits, everyday essentials, and curated looks for every moment. From bachelorette outfits, wedding guest dresses, vacation looks, festival fashion, and date-night styles, find outfit inspiration and shop women’s clothing designed to stand out. Be first to shop new arrivals, explore head-to-toe styling, and enjoy a seamless fashion shopping experience made for wherever life takes you. Why Download the 12th Tribe App? • Early Access to New Arrivals – Shop trending women’s fashion before anyone else • App-Exclusive Perks – VIP access to collabs, contests & secret sales • Fast & Easy Checkout – Because the best outfits never wait • Outfit Inspiration – Styled looks for every occasion, season & vibe Download the 12th Tribe fashion app today and get 15% off your first order. Your next iconic outfit is just a tap away.
Screenshots
Verdict
The clearest difference is rating: ZARA at 4.8 against 12th Tribe's 4.3. ZARA also leads on ads (none vs shown) and update cadence (every 2 days vs fortnightly). On price, review sentiment, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
ZARA holds the better App Store score, 4.8 against 4.3. That said, the two scores are not equally well evidenced: ZARA has 413K ratings behind it against 4, so its average is the more settled of the two. Written reviews complicate that: 41% of ZARA's written reviews are positive against 46% of 12th Tribe's, so the app with the better star average is not the one people write more warmly about.
ZARA ships an update every 2 days, 12th Tribe fortnightly. The most recent releases landed on September 24, 2026 and September 23, 2026 respectively.
| Parameter | ZARA | 12th Tribe |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (413K ratings) — better | 4.3 (4 ratings) |
| Positive reviews | 41.0% of reviews | 46.2% of reviews — better |
| Number of ratings | 413K — better | 4 |
| Update frequency | Every 2 days — better | Fortnightly |
| Ads | No — better | Yes |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | #57 — better | — |
| Devices | iPhone, iPad, iPod — better | iPhone |
| Requires iOS | 15.1 — better | 16.4 |
| Further details — not scored | ||
| Size | 236 MB | 85 MB |
| Age rating | 4+ | 4+ |
| Developer | Industria de Diseno Textil, S.A. | 12th Tribe |
Customer experience
ZARA
12th Tribe
User reviews
ZARA
From 413K App Store ratingsWhat we love
- 🚀 Lightning-fast delivery
- 👍 Easy returns and refunds
- 💎 Excellent quality and style
- 🛍️ Convenient online shopping
Room to improve
- 🤖 Unhelpful chatbot customer service
- 🕰️ Slow or delayed shipping
- 🛒 Items disappearing from cart
- 🤔 Confusing app navigation
12th Tribe
From 4 App Store ratingsWhat we love
- 💗 High-quality designs
- 🛍️ Enjoyable shopping experience
- ⭐ Functional and user-friendly app
Room to improve
- 💰 Expensive pricing
- 🚫 Limited size options
- 🔍 Buggy app features
Bugs and requests
ZARA
Reported bugs
3 issues- Address information being lost or changed
- Inconsistent order tracking and status updates
- Incorrect item deliveries and difficulty resolving
Requested features
4 requests- Filter by size option
- Ability to save items to a wishlist
- Display model sizes for clothing
- Notify when out-of-stock items are back
12th Tribe
Reported bugs
3 issues- App crashes and resets during sales
- Issues with address verification
- Inability to view product details
Requested features
3 requests- Expand size range
- Improve app stability and performance
- Offer more transparent return policies
In-app purchases
ZARA
No in-app purchases
12th Tribe
No in-app purchases
