Comparison

Insightly CRM vs Flowlu

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Insightly CRM

Manage customer interactions, leads, and sales opportunities on the go. This cloud-based application helps businesses of all sizes track customer data, organize tasks, and update sales opportunities directly from a mobile device.

Highlights
  • Add and import contacts
  • Manage task lists
  • Update sales opportunities
  • Add voice memos to leads
  • Receive lead assignment notifications
  • Create projects and assign tasks
Features
Read full description

Choose the flexible CRM for fast-growing companies. Insightly Customer Relationship Management (CRM) and project management is a modern, cloud-based platform built for scaling businesses. Growing teams rely on Insightly to manage customer relationships, leads, sales opportunities, marketing campaigns, and projects in one unified system. Automatically score leads, send timely follow-up, and track every stage of your pipeline with confidence. The Insightly platform is flexible, customizable, and accessible via web browser and mobile app, helping teams stay productive and turn more leads into sales.

About

Flowlu

This all-in-one business platform helps teams and small businesses manage projects, tasks, customer relationships, finances, and team collaboration. It streamlines workflows, improves productivity, and provides insights through analytics, replacing multiple tools with a single solution.

Highlights
  • Project Management
  • Task Management
  • CRM & Sales
  • Finances & Invoicing
  • Team Collaboration
  • Workflow Automation
  • Analytics & Dashboards
Features
Read full description

Flowlu is an all-in-one project management and CRM platform for teams and small businesses. Manage projects, tasks, CRM, finances, and collaboration in one place. Flowlu is trusted by 25,000+ companies worldwide as reliable small business software and replaces 12+ tools, so your team can work faster and stay aligned. Recognized with 150+ awards, Flowlu helps agencies, IT teams, consultants, startups, and small businesses do their best work in one place. FEATURES • Project Management tools: track progress, build workflows, organize stages and milestones • Task Management: delegate tasks, track to-dos • CRM Platform & Sales: manage leads, opportunities, pipelines, and customer interactions • Finances: track expenses and manage cash flow • Invoicing: create and send bills • Team Collaboration: chat, comments, notifications, file sharing • Time Tracking: monitor performance, billable hours, and team productivity • Knowledge Base: document processes, SOPs, and team knowledge • Private Notes: capture personal reminders and internal information • Calendar: schedule events, deadlines, and team activities • Workflow Automation: streamline routine tasks with smart business processes • Agile Tools: manage sprints, backlogs, prioritization • Analytics & Dashboards: visualize projects, CRM, finances, KPIs • Custom Lists: organize extra information you need • Email & Integrations: connect Google, email, and essential tools • Time Off Management: manage leaves, availability, and scheduling • Estimates & Quotes: create and manage estimates for clients Flowlu small business software brings structure to work, improves team collaboration, and supports team productivity in a single business management platform. GET STARTED FREE Download Flowlu business management platform and run your projects, CRM, finances, and team workflows in one place. Free to install and easy to set up, with online support included. Terms of Service: https://www.flowlu.com/terms-of-use/ Privacy Statement: https://www.flowlu.com/privacy-policy/ Have a question or an idea? We’d love to hear from you at support@flowlu.com.

Screenshots

Insightly CRM4 screens
Flowlu4 screens

Verdict

The call

The clearest difference is update cadence: Flowlu at every 2 weeks against Insightly CRM's every 3 months. Insightly CRM's advantage is ratings volume (293 vs 49). On price, rating, review sentiment and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.3 for Insightly CRM against 4.3 for Flowlu. That said, the two scores are not equally well evidenced: Insightly CRM has 293 ratings behind it against 49, so its average is the more settled of the two. Written reviews are what separate them: 50% of Insightly CRM's written reviews are positive against 52% of Flowlu's.

UpkeepUpdate frequency

Insightly CRM ships an update every 3 months, Flowlu every 2 weeks. The most recent releases landed on October 21, 2026 and October 20, 2026 respectively.

Scorecard2 real differences · 8 level
Insightly CRM versus Flowlu: the parameters behind the verdict, then further details
ParameterInsightly CRMFlowlu
PriceFreeFree
Rating4.3 (293 ratings)4.3 (49 ratings) — better
Positive reviews50.3% of reviews52.0% of reviews — better
Number of ratings293 — better49
Update frequencyEvery 3 monthsEvery 2 weeks — better
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.015.0
Further details — not scored
Size100 MB93 MB
Age rating4+4+
DeveloperInsightlyCloud Solutions Global FZCO

Customer experience

Insightly CRM

All ratings293 ratings
Positive81.9%
Neutral5.1%
Negative13.0%
Written reviews191 reviews
Positive50.3%
Neutral9.4%
Negative40.3%

Flowlu

All ratings46 ratings
Positive82.6%
Neutral6.5%
Negative10.9%
Written reviews25 reviews
Positive52.0%
Neutral4.0%
Negative44.0%

Bugs and requests

Insightly CRM

Reported bugs

4 issues
  • Login issues with Google accounts
  • Syncing problems between mobile and web versions
  • Inconsistent data display between platforms
  • Frequent app crashes

Requested features

7 requests
  • Offline functionality
  • File attachment support
  • Ability to change task due dates
  • Landscape mode support
  • Calendar integration
Show 2 more
  • Advanced filtering and sorting options
  • Improved mobile app functionality

Flowlu

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Insightly CRM

No in-app purchases

None

Flowlu

No in-app purchases

Questions

Is Insightly CRM free?
Insightly CRM is free to download, with no in-app purchases.
Is Flowlu free?
Flowlu is free to download, with no in-app purchases.
Which has better reviews, Insightly CRM or Flowlu?
Flowlu is rated higher. Insightly CRM averages 4.3 out of 5 from 293 ratings, while Flowlu averages 4.3 from 49 ratings.
Do Insightly CRM or Flowlu have ads?
Neither Insightly CRM nor Flowlu shows ads.
Which is updated more often, Insightly CRM or Flowlu?
Insightly CRM ships an update every 3 months, and Flowlu every 2 weeks. Most recently, Insightly CRM was updated on October 21, 2026 and Flowlu on October 20, 2026.

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