Comparison

Vitality UK vs Virgin Active UK

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Vitality UK

Connect to your Vitality account to monitor your progress towards earning rewards. Link your activity tracker or Apple Health to earn points for items like coffee and cinema tickets. Discover partner benefits and manage your Vitality status.

Highlights
  • Track Vitality Programme progress
  • Overview of Vitality products
  • Earn points for Active Rewards
  • Link Apple Health and activity trackers
  • Track Vitality status
  • Browse partner benefits
Features
Read full description

Get connected to Vitality and track your progress towards Active Rewards on the go. Link your Apple Health and/or an activity tracker to the Vitality Member App to start earning points towards rewards, from a handcrafted drink with Caffè Nero to cinema tickets with ODEON or Vue, on us. The Vitality Member App allows you to: * Track Vitality Programme progress * Provide an overview of the products you have with Vitality * Track progress towards your Active Rewards including Caffè Nero and ODEON/Vue * Link multiple devices to track activity including Apple Health, Garmin, Polar, Withings and Fitbit * Track your Vitality status * Browse the other partner benefits available to you * Access to support areas for device linking * View articles from the latest magazine Collecting your activity data If you link Apple Health to the Vitality Member App, step data will be automatically sent to Vitality every 2 hours. Workouts and mindfulness activity data will be sent once the activity has been completed. Other connected devices (such as Garmin) will send activity data once the activity has been completed. Important Information You need to be a Vitality member to use this app. Log into the app using your Member Zone username and password. If you don’t have a Member Zone account yet, register on the app using your Vitality membership number.

About

Virgin Active UK

This app rewards users for achieving personal wellness goals with exclusive partner benefits. Access on-demand classes and book club sessions to support your fitness journey anytime, anywhere.

Highlights
  • Real rewards for wellness goals
  • Book club classes
  • On-demand fitness classes
  • Personalized wellness support
Features
Read full description

Welcome to Virgin Active’s new wellness app that gives you real rewards for hitting your personal wellness goals. - Real rewards: Instant fist-bumps from iconic partners - Real endorphins: Book all your fave club classes - Real support: Train anywhere, anytime, with on-demand classes Designed to support real progress with real rewards and guidance, this isn’t an app… It’s your personal, free smoothie-giving, endorphin unleashing, goal crushing, wellness weapon.

Screenshots

Vitality UK4 screens
Virgin Active UK4 screens

Verdict

The call

The clearest difference is rating: Virgin Active UK at 4.8 against Vitality UK's 3.6. Virgin Active UK also leads on review sentiment (44% vs 6%) and ratings volume (683 vs 49). On price, update cadence, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

Virgin Active UK holds the better App Store score, 4.8 against 3.6. That said, the two scores are not equally well evidenced: Virgin Active UK has 683 ratings behind it against 49, so its average is the more settled of the two. Written reviews point the same way: 6% of Vitality UK's written reviews are positive against 44% of Virgin Active UK's.

UpkeepUpdate frequency

Vitality UK ships an update every 4 weeks, Virgin Active UK monthly. Both last shipped on November 1, 2026.

Scorecard3 real differences · 7 level
Vitality UK versus Virgin Active UK: the parameters behind the verdict, then further details
ParameterVitality UKVirgin Active UK
PriceFreeFree
Rating3.6 (49 ratings)4.8 (683 ratings) — better
Positive reviews5.8% of reviews43.9% of reviews — better
Number of ratings49683 — better
Update frequencyEvery 4 weeks — betterMonthly
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, Apple Watch — betteriPhone
Requires iOS16.416.0 — better
Further details — not scored
Size215 MB361 MB
Age rating12+4+
DeveloperVitality Corporate Services LimitedVirgin Active UK

Customer experience

Vitality UK

All ratings49 ratings
Positive63.3%
Neutral4.1%
Negative32.7%
Written reviews1,067 reviews
Positive5.8%
Neutral8.6%
Negative85.6%

Virgin Active UK

All ratings683 ratings
Positive96.6%
Neutral2.2%
Negative1.2%
Written reviews214 reviews
Positive43.9%
Neutral8.4%
Negative47.7%

User reviews

Vitality UK

From 49 App Store ratings

What we love

  • 🚀 Motivating to stay active
  • 🤝 Great policy with incentives

Room to improve

  • 🐛 Inconsistent points tracking
  • 🕰️ Slow and unreliable app
  • 🔁 Constant login issues
  • 🤖 Poor customer support
  • 🎮 Childish 'find the dog' game

Virgin Active UK

From 683 App Store ratings

What we love

  • 👍 Excellent facilities
  • 👍 Friendly and attentive staff
  • 👍 Great atmosphere and clean gym
  • 👍 Effective and entertaining services
  • 👍 Relaxing environment

Room to improve

  • 🐛 App login and password issues
  • 🐛 Unreliable app functionality
  • 🐛 Inconsistent app updates
  • 🐛 Buggy rewards system
  • 🐛 Cluttered and confusing app design

Bugs and requests

Vitality UK

Reported bugs

3 issues
  • Missing workout and activity points
  • Inability to complete health profile
  • Frequent app crashes and freezes

Requested features

3 requests
  • Seamless integration with fitness apps
  • Offline dashboard for points
  • Automatic background syncing

Virgin Active UK

Reported bugs

5 issues
  • App login and password issues
  • Rewards system not functioning properly
  • Inconsistent app updates breaking functionality
  • Booked classes not syncing to calendar
  • Waitlist position not visible in app

Requested features

8 requests
  • Add ability to view waitlist position
  • Improve class booking and cancellation flow
  • Provide more class and facility information in app
  • Enhance rewards system functionality
  • Simplify app design and navigation
Show 3 more
  • Improve app reliability and stability
  • Add ability to sync booked classes to calendar
  • Provide guest pass management in app

In-app purchases

None

Vitality UK

No in-app purchases

None

Virgin Active UK

No in-app purchases

Questions

Is Vitality UK free?
Vitality UK is free to download, with no in-app purchases.
Is Virgin Active UK free?
Virgin Active UK is free to download, with no in-app purchases.
Which has better reviews, Vitality UK or Virgin Active UK?
Virgin Active UK is rated higher. Vitality UK averages 3.6 out of 5 from 49 ratings, while Virgin Active UK averages 4.8 from 683 ratings.
Do Vitality UK or Virgin Active UK have ads?
Neither Vitality UK nor Virgin Active UK shows ads.
Which is updated more often, Vitality UK or Virgin Active UK?
Vitality UK ships an update every 4 weeks, and Virgin Active UK monthly. Most recently, Vitality UK was updated on November 1, 2026 and Virgin Active UK on November 1, 2026.

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