Comparison

Constant Contact vs Google Analytics

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Constant Contact

This app is an all-in-one marketing platform for small businesses. It allows users to create and manage email, social media, and SMS campaigns, track performance, and streamline contact management with a built-in CRM. Get started quickly with intuitive tools and AI assistance for content generation.

Highlights
  • Create professional email campaigns
  • Track campaign performance
  • Streamline contact management (CRM)
  • Compose social posts
  • Manage brand assets on the go
  • AI content assistance
Features
Read full description

Join the thousands of small business marketers who rated Constant Contact a Top 50 Marketing and Digital Advertising Software and Top 100 Global Software Company on G2 in 2025! Drive sales, monitor campaigns and manage contacts on the go! Constant Contact is an all-in-one marketing platform built for small businesses. The Constant Contact mobile app is the perfect companion app and helps you connect with your audience, manage campaigns, and grow your business from anywhere. With an intuitive design and powerful email, social and SMS marketing tools, you can get started in minutes! CREATE PROFESSIONAL EMAIL CAMPAIGNS • Design newsletters and promotional emails optimized for mobile • Edit and schedule emails, even when you are away from your computer • Generate content for announcements, newsletters, or promotions in a flash with AI assistance TRACK CAMPAIGN PERFORMANCE • Track your email campaigns, newsletters, and automations from anywhere • Monitor open, clicks, and engagement rates as they’re happening • Track your subscriptions in real-time and watch your number of contact profiles grow • Refine your strategy based on reports & analytics for email and social STREAMLINE CONTACT MANAGEMENT WITH A MARKETING CRM • Import new contacts directly from your mobile device • Access your contact profiles from anywhere • Capture new contact information with a built-in business card scanner • Segment your lists to send targeted emails • See who’s joined your list from landing pages and sign-up forms COMPOSE SOCIAL POSTS • Post to Facebook, Instagram & LinkedIn at once • Track engagement across social platforms, all from one place • Integrate email and social media efforts for broader reach MANAGE YOUR BRAND ON THE GO • Work from anywhere with content management at your fingertips • Capture and upload images directly from your mobile device • Store your organization’s logos and images in your library ACCESS AWARD-WINNING SUPPORT • Talk to a live representative when you need support • Access free training to increase ROI

About

Google Analytics

Monitor your website and app performance directly from your phone. Gain customer insights, understand user navigation, and make informed marketing decisions with AI-powered analysis. Optimize campaigns and collaborate with your team on the go.

Highlights
  • Monitor website and app performance
  • Customer insights and navigation analysis
  • AI-powered insights and marketing decisions
  • Real-time data monitoring
  • Customizable reports
  • Shareable insights
Read full description

Google Analytics: Your Business Pulse, In Your Pocket Never lose sight of your website and app performance with Google Analytics. Monitor key customer interactions directly from your phone, even when you're away from your desk. • Customer Insights, Beyond the Desktop Understand how people navigate your digital channels, wherever you are, whenever you need. • Smarter Insights for Busy Days Google's AI uncovers valuable patterns, helping you make informed marketing decisions on the go. • Act on Insights, Anywhere Optimize your campaigns with seamless integrations across Google's powerful advertising tools. • Teamwork, Unbound Analyze trends and share your discoveries with colleagues, effortlessly from your mobile device. With this app, you can: 1) Check key metrics in built-in reports 2) Monitor real-time data 3) Compare date ranges and apply filters 4) Build your own reports with any combination of metrics and dimensions 5) Save any reports to your dashboard so you can easily come back to them 6) Discover interesting AI generated insights about your website or app data

Screenshots

Constant Contact4 screens
Google Analytics4 screens

Verdict

The call

The clearest difference is review sentiment: Google Analytics at 59% against Constant Contact's 34%. Google Analytics also leads on iOS requirement (15.0 vs 18.0). Constant Contact's advantage is update cadence (fortnightly vs every 2 months) and rating (4.8 vs 4.6). On price, ratings volume, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

Constant Contact holds the better App Store score, 4.8 against 4.6. Both are backed by a comparable volume of ratings — 11K and 5.2K respectively. Written reviews complicate that: 34% of Constant Contact's written reviews are positive against 59% of Google Analytics's, so the app with the better star average is not the one people write more warmly about.

UpkeepUpdate frequency

Constant Contact ships an update fortnightly, Google Analytics every 2 months. Both last shipped on September 25, 2026.

Scorecard4 real differences · 6 level
Constant Contact versus Google Analytics: the parameters behind the verdict, then further details
ParameterConstant ContactGoogle Analytics
PriceFreeFree
Rating4.8 (11K ratings) — better4.6 (5.2K ratings)
Positive reviews33.8% of reviews58.5% of reviews — better
Number of ratings11K — better5.2K
Update frequencyFortnightly — betterEvery 2 months
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPadiPhone, iPad, iPod — better
Requires iOS18.015.0 — better
Further details — not scored
Size345 MB63 MB
Age rating4+4+
DeveloperConstant Contact, Inc.Google

Customer experience

Constant Contact

All ratings10,605 ratings
Positive95.6%
Neutral2.2%
Negative2.2%
Written reviews145 reviews
Positive33.8%
Neutral5.5%
Negative60.7%

Google Analytics

All ratings5,249 ratings
Positive92.2%
Neutral2.4%
Negative5.4%
Written reviews400 reviews
Positive58.5%
Neutral8.0%
Negative33.5%

User reviews

Constant Contact

From 11K App Store ratings

What we love

  • 👍 Convenient mobile experience
  • 🚀 Efficient email scheduling
  • 💯 Exceptional customer service

Room to improve

  • 🐛 Buggy and unstable app
  • 🚫 Limited functionality compared to desktop
  • 💰 Expensive with questionable value

Google Analytics

From 5.2K App Store ratings

What we love

  • 🚀 Real-time data
  • 📊 Helpful insights
  • 🔍 Detailed analytics
  • 🤳 On-the-go access
  • 👍 Easy to use

Room to improve

  • 🐛 Crashes and freezes
  • 🔌 Unreliable connectivity
  • 🕰️ Outdated UI
  • 🤔 Limited functionality
  • 💰 Useless for free users

Bugs and requests

Constant Contact

Reported bugs

3 issues
  • App crashes when accessing photo library
  • Inconsistent sync between app and website
  • Unreliable email delivery from mobile app

Requested features

3 requests
  • Ability to edit emails created on desktop
  • Improved mobile-friendly templates
  • Real-time contact and campaign analytics

Google Analytics

Reported bugs

5 issues
  • No data showing up
  • Incorrect currency display
  • Real-time data not updating
  • Profiles/accounts disappearing
  • Unresponsive navigation

Requested features

5 requests
  • Customizable dashboards
  • Improved reporting options
  • Widgets for home screen
  • Support for GA4 properties
  • Bring back old features

In-app purchases

None

Constant Contact

No in-app purchases

None

Google Analytics

No in-app purchases

Questions

Is Constant Contact free?
Constant Contact is free to download, with no in-app purchases.
Is Google Analytics free?
Google Analytics is free to download, with no in-app purchases.
Which has better reviews, Constant Contact or Google Analytics?
Constant Contact is rated higher. Constant Contact averages 4.8 out of 5 from 11K ratings, while Google Analytics averages 4.6 from 5.2K ratings.
Do Constant Contact or Google Analytics have ads?
Neither Constant Contact nor Google Analytics shows ads.
Which is updated more often, Constant Contact or Google Analytics?
Constant Contact ships an update fortnightly, and Google Analytics every 2 months. Most recently, Constant Contact was updated on September 25, 2026 and Google Analytics on September 25, 2026.

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