Google Analytics vs LinkedIn Sales Navigator
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Google Analytics
Monitor your website and app performance directly from your phone. Gain customer insights, understand user navigation, and make informed marketing decisions with AI-powered analysis. Optimize campaigns and collaborate with your team on the go.
- Monitor website and app performance
- Customer insights and navigation analysis
- AI-powered insights and marketing decisions
- Real-time data monitoring
- Customizable reports
- Shareable insights
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Google Analytics: Your Business Pulse, In Your Pocket Never lose sight of your website and app performance with Google Analytics. Monitor key customer interactions directly from your phone, even when you're away from your desk. • Customer Insights, Beyond the Desktop Understand how people navigate your digital channels, wherever you are, whenever you need. • Smarter Insights for Busy Days Google's AI uncovers valuable patterns, helping you make informed marketing decisions on the go. • Act on Insights, Anywhere Optimize your campaigns with seamless integrations across Google's powerful advertising tools. • Teamwork, Unbound Analyze trends and share your discoveries with colleagues, effortlessly from your mobile device. With this app, you can: 1) Check key metrics in built-in reports 2) Monitor real-time data 3) Compare date ranges and apply filters 4) Build your own reports with any combination of metrics and dimensions 5) Save any reports to your dashboard so you can easily come back to them 6) Discover interesting AI generated insights about your website or app data
LinkedIn Sales Navigator
This app allows sales professionals to manage accounts and leads on the go. It helps identify and engage potential buyers with personalized outreach and provides real-time updates and recommendations.
- Real-time sales updates on accounts and leads
- Discover new accounts and leads
- Prepare for sales meetings
- Save new leads
- Send InMail, messages, and connection requests
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Stay up to date with your accounts and leads with LinkedIn Sales Navigator on your iPhone, wherever you are. LinkedIn Sales Navigator helps you to target the right buyers and companies, understand what buyers value, and engage buyers with personalized outreach. Whether you are waiting for a meeting, traveling between clients’ offices, or waiting in line for coffee, Sales Navigator Mobile gives you access to Sales Navigator’s key sales features where you need them most: everywhere. - Get real-time sales updates on your accounts and leads - Discover new accounts and leads with daily recommendations, wherever you are - Prep for sales meetings by reviewing prospect profiles and account pages - Save new leads after meetings to start getting sales updates - Send timely InMail, messages, and connection requests The Sales Navigator mobile app requires a Sales Navigator account, which is a paid LinkedIn subscription for sales professionals. LinkedIn privacy policy: https://www.linkedin.com/legal/privacy-policy LinkedIn terms of use: https://www.linkedin.com/legal/user-agreement
Screenshots
Verdict
The clearest difference is in-app purchases: Google Analytics at none against LinkedIn Sales Navigator's 16. Google Analytics also leads on ads (none vs shown) and review sentiment (59% vs 49%). LinkedIn Sales Navigator's advantage is rating (4.8 vs 4.6) and update cadence (monthly vs every 2 months). On price, device support and iOS requirement there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. LinkedIn Sales Navigator sells 7 in-app purchases, starting at $79.99 per month. Google Analytics asks for nothing beyond the download.
LinkedIn Sales Navigator holds the better App Store score, 4.8 against 4.6. That said, the two scores are not equally well evidenced: LinkedIn Sales Navigator has 51K ratings behind it against 5.2K, so its average is the more settled of the two. Written reviews complicate that: 59% of Google Analytics's written reviews are positive against 49% of LinkedIn Sales Navigator's, so the app with the better star average is not the one people write more warmly about.
Google Analytics ships an update every 2 months, LinkedIn Sales Navigator monthly. Both last shipped on October 18, 2026.
| Parameter | Google Analytics | LinkedIn Sales Navigator |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (5.2K ratings) | 4.8 (51K ratings) — better |
| Positive reviews | 58.5% of reviews — better | 48.8% of reviews |
| Number of ratings | 5.2K | 51K — better |
| Update frequency | Every 2 months | Monthly — better |
| Ads | No — better | Yes |
| In-app purchases | No — better | Yes |
| Monetization | Free — better | Subscription |
| Best chart rank | — | #74 — better |
| Devices | iPhone, iPad, iPod — better | iPhone, iPad |
| Requires iOS | 15.0 — better | 16.0 |
| Further details — not scored | ||
| Size | 63 MB | 59 MB |
| Age rating | 4+ | 17+ |
| Developer | LinkedIn Corporation | |
Customer experience
Google Analytics
LinkedIn Sales Navigator
User reviews
Google Analytics
From 5.2K App Store ratingsWhat we love
- 🚀 Real-time data
- 📊 Helpful insights
- 🔍 Detailed analytics
- 🤳 On-the-go access
- 👍 Easy to use
Room to improve
- 🐛 Crashes and freezes
- 🔌 Unreliable connectivity
- 🕰️ Outdated UI
- 🤔 Limited functionality
- 💰 Useless for free users
LinkedIn Sales Navigator
From 51K App Store ratingsWhat we love
- 🚀 Powerful networking tool
- 🔍 Effective for prospecting and lead generation
- 📈 Helps grow business and close more deals
Room to improve
- 🐛 Buggy and unreliable app experience
- 🔍 Inaccurate and limited search functionality
- 💬 Disjointed messaging and inbox management
- 🔑 Login and account issues
- 📱 Lack of iPad app and optimization for mobile
Bugs and requests
Google Analytics
Reported bugs
5 issues- No data showing up
- Incorrect currency display
- Real-time data not updating
- Profiles/accounts disappearing
- Unresponsive navigation
Requested features
5 requests- Customizable dashboards
- Improved reporting options
- Widgets for home screen
- Support for GA4 properties
- Bring back old features
LinkedIn Sales Navigator
Reported bugs
4 issues- Notifications not clearing properly
- Search bar issues and inconsistent behavior
- Frequent crashes and login problems
- Discrepancies between mobile and web versions
Requested features
5 requests- Integrate messaging between LinkedIn and Sales Navigator
- Add exact match search capability
- Improve list building and lead segmentation tools
- Provide more CRM-style features like sorting, reporting, and opportunity tracking
- Sync data and activity across desktop and mobile
In-app purchases
Google Analytics
No in-app purchases
LinkedIn Sales Navigator
- Sales Navigator Core1 Month trial4 variants$79.991 Month
- Sales Navigator Core$79.991 Month
- Sales Navigator Core$99.991 Month
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- Sales Navigator Core1 Month trial$99.991 Month
- Sales Navigator Core$119.991 Month
- Sales Navigator Core1 Month trial$799.991 Year
- Sales Navigator Core1 Month trial2 variants$959.991 Year
Questions
Is Google Analytics free?
Is LinkedIn Sales Navigator free?
Which has better reviews, Google Analytics or LinkedIn Sales Navigator?
Do Google Analytics or LinkedIn Sales Navigator have ads?
Which is updated more often, Google Analytics or LinkedIn Sales Navigator?
Other comparisons
