Comparison

MacrosFirst vs 1st Phorm

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

MacrosFirst

This app intelligently tracks your calorie and macro intake, adapting your targets weekly based on your metabolism and weight trends. Log meals quickly using AI, barcode scanning, or by scanning nutrition labels. It also monitors over 57 nutrients, not just macros, to provide a comprehensive view of your health.

Highlights
  • Adaptive calorie and macro targets
  • AI-powered food logging
  • Barcode and nutrition label scanning
  • Track over 57 nutrients
  • Weight trend analysis
  • Apple Watch and widget support
Features
Read full description

MacrosFirst is the macro tracker that learns your metabolism. It calculates how many calories you really burn from your food log and weight trend, then updates your calorie and macro targets every week so you keep making progress toward your goal. Log meals in seconds with AI, a barcode scanner, and 4+ million verified foods. [ TARGETS THAT ADAPT TO YOU ] • Autopilot: MacrosFirst sets your calories, protein, carbs, and fat, then updates them in weekly check-ins. • Copilot: MacrosFirst sets your weekly calorie budget and you set the macros for each day of the week. • Manual: set your own targets for each day of the week, great for carb cycling or training and rest days. • Your pace is a percentage of body weight per week, so targets stay realistic as your weight changes. Built on validated, peer-reviewed models with guidance from a metabolism scientist formerly at the National Institutes of Health (NIH). [ LOG FOODS & MEALS IN SECONDS ] • Search 4+ million verified foods or scan a barcode. • Scan a nutrition label to add a new food without typing. • Daily Meals: set up your meal schedule once, including recurring foods, and it appears in your Journal every day. • Copy meals or whole days, save meals and recipes, or quick-add calories and macros. • Auto-calculate serving sizes to hit an exact macro target. • Count alcohol as carbs, fat, or both so calories and macros always line up. [ AI FOOD SEARCH ] • Describe a meal by voice or text, paste a recipe, or snap a photo. AI finds each food, even the cooking oil you can't see, and matches it to our verified database. [ 57 NUTRIENTS, NOT JUST MACROS ] • 28,000+ lab-tested Core Foods from the USDA and research databases, with data for up to 57 nutrients. • Track vitamins, minerals, fiber, and more against automatic targets based on your calorie target, age, and sex. • See which foods drive each nutrient with Top Sources. [ SEE YOUR REAL PROGRESS ] • Trend weight smooths out daily swings to show where you're really heading. • Track steps and water alongside your nutrition. [ LOG FROM ANYWHERE ] • Apple Watch app, Home and Lock Screen widgets, and Siri Shortcuts for hands-free logging. • Sync food, water, weight, and steps with Apple Health. [ SHARE & STAY CONNECTED ] • Follow friends and family to see their logs, or let your coach follow you. Share foods, meals, and recipes in a tap. ▶ GET EVEN MORE WITH MACROSFIRST PLUS ◀ • Autopilot, Copilot, weekly check-ins, and Expenditure charts. • AI Food Search by voice, text, or photo. • Different Daily Meals for each weekday, plus recurring foods. • Custom nutrient targets, plus nutrient trends and reports for any date range. • Macro Math: calories that always match your macros, even when labels don't. • Import recipes from any website. • Export to Excel or sync daily totals to Google Sheets. • Personal API access to build your own apps and dashboards. • Meal and day notes, unlimited friends, and priority VIP support. ▶ SUBSCRIPTION PRICING & TERMS ◀ MacrosFirst is free to download and use. MacrosFirst Plus is an optional auto-renewing subscription you can cancel anytime in your App Store account settings. Privacy & Security Policy: https://www.macrosfirst.com/privacy-policy.html Terms of Use: https://www.macrosfirst.com/terms.html

About

1st Phorm

This app offers personalized fitness and nutrition plans, including custom workouts and simple meal tracking. It connects users with certified coaches for guidance and accountability, alongside educational content and community support to achieve lasting results.

Highlights
  • Personalized nutrition tracking
  • Workouts for all levels
  • 1-on-1 coaching
  • Custom goal setting
  • Step & hydration tracking
  • Daily education & live sessions
  • Transformation challenges
Features
Read full description

Achieve Your Fitness Goals with the 1st Phorm App The 1st Phorm App combines custom workouts, simple nutrition tracking, and 1-on-1 coaching to help you get real, lasting results — no matter where you're starting from. What You Get: Personalized Nutrition Tracking — Log meals in seconds with barcode scanning, snap a photo of your plate, or use voice-to-text to describe what you're eating and let the app calculate your nutrition automatically. Track calories, macros, and water, and get recommendations tailored to your goals. Workouts for Every Level — Choose from programs designed for all fitness levels, including at-home options that require zero equipment. 1-on-1 Coaching — Get matched with a Certified Personal Trainer or Registered Dietitian who provides ongoing feedback, accountability, and guidance so you never have to guess what's next. Custom Goal Setting & Habit Tracking — Set daily targets for steps, water, sleep, macros, and more. Track your consistency with progress dashboards that keep you motivated. Step & Hydration Tracking — Syncs with Apple Health to track daily steps, and helps you stay on top of water intake with reminders and logging. Daily Education & Live Sessions — Learn from fitness experts through live Q&As and on-demand lessons covering nutrition, training, and mindset. Transformation Challenges — Compete in quarterly challenges for cash prizes and exclusive gear while building habits that stick. Community & Accountability — Join a community of motivated people, share your wins, and stay accountable through group challenges and message boards. Supplement Recommendations — Get custom product suggestions integrated directly with 1st Phorm's trusted lineup to support your goals. Why hundreds of thousands of users trust 1st Phorm: The app doesn't just tell you what to do — it shows you how, with real coaching and a real community behind you. Download the 1st Phorm App today and take the first step. Use of this app is subject to Apple's Standard End User License Agreement: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Screenshots

MacrosFirst4 screens
1st Phorm4 screens

Verdict

The call

The clearest difference is ads: 1st Phorm at none against MacrosFirst's shown. MacrosFirst's advantage is update cadence (every 6 days vs every 3 weeks) and rating (4.9 vs 4.7). On price, review sentiment, in-app purchases and monetization model there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. MacrosFirst sells 7 in-app purchases, starting at $11.99 per month and 1st Phorm sells 4 in-app purchases, starting at $9.99 per month. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

MacrosFirst holds the better App Store score, 4.9 against 4.7. Both are backed by a comparable volume of ratings — 24K and 5.8K respectively. Written reviews point the same way: 73% of MacrosFirst's written reviews are positive against 71% of 1st Phorm's.

UpkeepUpdate frequency

MacrosFirst ships an update every 6 days, 1st Phorm every 3 weeks. The most recent releases landed on November 11, 2026 and November 6, 2026 respectively.

Scorecard4 real differences · 7 level
MacrosFirst versus 1st Phorm: the parameters behind the verdict, then further details
ParameterMacrosFirst1st Phorm
PriceFreeFree
Rating4.9 (24K ratings) — better4.7 (5.8K ratings)
Positive reviews73.4% of reviews — better71.4% of reviews
Number of ratings24K — better5.8K
Update frequencyEvery 6 days — betterEvery 3 weeks
AdsYesNo — better
In-app purchasesYesYes
MonetizationFree with in-app purchasesFree with in-app purchases
Best chart rank#95#91 — better
DevicesiPhone, iPad, Apple WatchiPhone, iPad, iPod
Requires iOS16.015.5 — better
Further details — not scored
Size222 MB55 MB
Age rating12+12+
DeveloperMacrosFirst, Inc.First Phorm

Customer experience

MacrosFirst

All ratings23,760 ratings
Positive97.2%
Neutral1.5%
Negative1.3%
Written reviews531 reviews
Positive73.4%
Neutral6.4%
Negative20.2%

1st Phorm

All ratings5,753 ratings
Positive90.8%
Neutral2.4%
Negative6.8%
Written reviews311 reviews
Positive71.4%
Neutral8.4%
Negative20.3%

User reviews

MacrosFirst

From 24K App Store ratings

What we love

  • 👍 Easy to use
  • 🚀 Intuitive interface
  • 💯 Accurate macro tracking
  • 🔍 Extensive food database
  • 🔓 Free features without paywall

Room to improve

  • 🐛 Occasional bugs and glitches
  • 📚 Limited food database for some users
  • 🔢 Difficulty adjusting serving sizes
  • 🔍 Inaccurate nutrition info for some items
  • 🔧 Lacking certain customization options

1st Phorm

From 5.8K App Store ratings

What we love

  • 💪 Life changing
  • 👍 User friendly
  • 🤝 Great community and support
  • 🧠 Comprehensive education and guidance
  • 🔑 Personalized coaching and accountability

Room to improve

  • 🐛 Buggy and glitchy
  • 📤 Difficulty inputting and saving food items
  • 🤖 Impersonal and automated coaching responses
  • 💰 Recent price increases
  • 🚫 Lack of free version options

Bugs and requests

MacrosFirst

Reported bugs

3 issues
  • Search function not working properly
  • Time zone issues causing date discrepancies
  • Scanning feature recording incorrect nutrition info

Requested features

5 requests
  • Integration with Apple Health
  • Ability to share meals/recipes with friends
  • Customizable macro goals (e.g., carb cycling)
  • Improved reporting and progress tracking
  • Option to submit food data corrections

1st Phorm

Reported bugs

4 issues
  • Workouts not loading properly
  • Food and weight data disappearing
  • Login and account issues after updates
  • Inconsistent step tracking

Requested features

5 requests
  • Calendar view to manage workouts
  • Apple Health integration
  • Customizable workout plans
  • Improved food database and barcode scanning
  • Ability to adjust macros in meal plans

In-app purchases

7 purchases

MacrosFirst

Subscriptions7
  • MacrosFirst Premium7 Days trial2 variants$11.991 Month
  • MacrosFirst Premium14 Days trial2 variants$11.991 Month
  • MacrosFirst Premium7 Days trial$41.991 Year
Show 4 more
  • MacrosFirst Premium7 Days trial$71.991 Year
  • MacrosFirst Premium14 Days trial$71.991 Year
  • MacrosFirst Premium7 Days trial$79.991 Year
  • MacrosFirst Premium14 Days trial$79.991 Year
4 purchases

1st Phorm

Subscriptions4
  • Standard: Monthly Subscription$9.991 Month
  • Premium: Monthly Subscription$29.991 Month
  • Standard: Yearly Subscription$79.991 Year
Show 1 more
  • Premium: Yearly Subscription$179.991 Year

Questions

Is MacrosFirst free?
MacrosFirst is free to download, with in-app purchases available.
Is 1st Phorm free?
1st Phorm is free to download, with in-app purchases available.
Which has better reviews, MacrosFirst or 1st Phorm?
MacrosFirst is rated higher. MacrosFirst averages 4.9 out of 5 from 24K ratings, while 1st Phorm averages 4.7 from 5.8K ratings.
Do MacrosFirst or 1st Phorm have ads?
MacrosFirst shows ads; 1st Phorm does not.
Which is updated more often, MacrosFirst or 1st Phorm?
MacrosFirst ships an update every 6 days, and 1st Phorm every 3 weeks. Most recently, MacrosFirst was updated on November 11, 2026 and 1st Phorm on November 6, 2026.
Which is more popular, MacrosFirst or 1st Phorm?
MacrosFirst currently peaks at #95 in the App Store charts, and 1st Phorm at #91. Chart position reflects recent download velocity rather than total install base.

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