MacrosFirst vs 1st Phorm
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
MacrosFirst
This app helps users track their food intake, calories, and macronutrients to achieve health and fitness goals. It offers features like custom goal setting, automatic serving size calculation, and quick food logging via barcode scanning or label analysis. Users can also monitor progress, share meals, and even convert alcohol calories into macro equivalents.
- Custom macro goal setting
- Automatic serving size calculation
- Barcode and label scanning for food logging
- Detailed macro and nutrient tracking
- Progress analysis and trend reporting
- Meal sharing and social support
- Alcohol calorie conversion
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MacrosFirst is the most powerful macro tracker, food logger, calorie counter, and meal planner—designed to help you easily achieve your health and fitness goals, no matter your diet or fitness level. [ SET & TRACK YOUR MACRO GOALS ] • Create custom daily and meal-level macro goals, including unlimited custom meals, to fit any schedule or diet plan. [ AUTO-CALCULATE SERVING SIZES ] • Automatically calculate serving sizes to hit your specific macro targets with precision. [ LOG FOODS & MEALS IN SECONDS ] • Search a database of over 3M+ verified foods or scan barcodes with the barcode scanner for quick, accurate tracking—and easily copy meals or entire days between dates. [ SCAN NUTRITION LABELS ] • Instantly import nutrition facts by scanning food labels with your camera—no manual entry required. [ TRACK MACROS & NUTRIENTS ] • Get detailed breakdowns of calories, protein, carbs, fats, and more, and customize your view to track the metrics that matter most. [ ANALYZE YOUR PROGRESS ] • Track body weight trends and compare them with your food intake over time using detailed progress reports. [ SHARE MEALS & STAY CONNECTED ] • Share meals, foods, and recipes with friends and family, and view their daily logs for mutual support. [ CONVERT ALCOHOL INTO MACROS ] • Allocate alcohol calories as carbs, fat, or a combination of both, keeping your calorie and macro tracking perfectly aligned. ▶ GET EVEN MORE WITH PREMIUM ◀ [ UNLIMITED DAILY GOALS ] • Set personalized macro targets for specific days, perfect for carb cycling or training and rest days. [ SMARTER FOOD SEARCH ] • Find foods fast using AI—just describe your meal with voice or text, or snap a photo of your plate. [ PERSONALIZED EXPERIENCE ] • Save meal and day notes, and use Extra Meals to track unplanned or one-off meals seamlessly. [ ANALYZE YOUR NUTRIENT TRENDS ] • View nutrient trends and averages over any date range to track long-term progress and insights. [ SAVE & EXPORT DATA ] • Export your meal history to Excel or sync your data to Google Sheets for a deeper analysis of your nutrition. [ IMPORT RECIPES ] • Import recipes from any website, complete with ingredients and step-by-step instructions. [ MACRO MATH CALORIE REPORTING ] Calculate calories based on the actual macros to ensure that calories and macros always match, even when nutrition labels are inconsistent. [ UNLIMITED CONNECTIONS ] • Follow unlimited friends and share your progress, meals, and nutrition insights with your support network. [ VIP SUPPORT ] • Enjoy priority VIP support for Premium subscribers, ensuring your questions and needs are addressed promptly. ▶ SUBSCRIPTION PRICING & TERMS ◀ MacrosFirst is free to download and use, with optional Premium features available through auto-renewing subscriptions. Privacy & Security Policy: https://www.macrosfirst.com/privacy-policy.html Terms of Use: https://www.macrosfirst.com/terms.html
1st Phorm
This app offers personalized fitness and nutrition plans, including custom workouts and simple meal tracking with barcode scanning or photo logging. It connects users with certified coaches for ongoing support and accountability, alongside educational content and community features.
- Personalized nutrition tracking
- Customizable workouts
- 1-on-1 coaching
- Goal and habit tracking
- Community support
- Transformation challenges
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Achieve Your Fitness Goals with the 1st Phorm App The 1st Phorm App combines custom workouts, simple nutrition tracking, and 1-on-1 coaching to help you get real, lasting results — no matter where you're starting from. What You Get: Personalized Nutrition Tracking — Log meals in seconds with barcode scanning, snap a photo of your plate, or use voice-to-text to describe what you're eating and let the app calculate your nutrition automatically. Track calories, macros, and water, and get recommendations tailored to your goals. Workouts for Every Level — Choose from programs designed for all fitness levels, including at-home options that require zero equipment. 1-on-1 Coaching — Get matched with a Certified Personal Trainer or Registered Dietitian who provides ongoing feedback, accountability, and guidance so you never have to guess what's next. Custom Goal Setting & Habit Tracking — Set daily targets for steps, water, sleep, macros, and more. Track your consistency with progress dashboards that keep you motivated. Step & Hydration Tracking — Syncs with Apple Health to track daily steps, and helps you stay on top of water intake with reminders and logging. Daily Education & Live Sessions — Learn from fitness experts through live Q&As and on-demand lessons covering nutrition, training, and mindset. Transformation Challenges — Compete in quarterly challenges for cash prizes and exclusive gear while building habits that stick. Community & Accountability — Join a community of motivated people, share your wins, and stay accountable through group challenges and message boards. Supplement Recommendations — Get custom product suggestions integrated directly with 1st Phorm's trusted lineup to support your goals. Why hundreds of thousands of users trust 1st Phorm: The app doesn't just tell you what to do — it shows you how, with real coaching and a real community behind you. Download the 1st Phorm App today and take the first step. Use of this app is subject to Apple's Standard End User License Agreement: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Screenshots
Verdict
The clearest difference is ads: 1st Phorm at none against MacrosFirst's shown. MacrosFirst's advantage is rating (4.9 vs 4.6) and update cadence (weekly vs every 3 weeks). On price, review sentiment, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. MacrosFirst sells 7 in-app purchases, starting at $11.99 per month and 1st Phorm sells 4 in-app purchases, starting at $9.99 per month. Whichever you choose, the download price is not the number that matters.
MacrosFirst holds the better App Store score, 4.9 against 4.6. Both are backed by a comparable volume of ratings — 22K and 5.1K respectively. Written reviews point the same way: 74% of MacrosFirst's written reviews are positive against 71% of 1st Phorm's.
MacrosFirst ships an update weekly, 1st Phorm every 3 weeks. The most recent releases landed on October 1, 2026 and September 29, 2026 respectively.
| Parameter | MacrosFirst | 1st Phorm |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (22K ratings) — better | 4.6 (5.1K ratings) |
| Positive reviews | 74.3% of reviews — better | 70.5% of reviews |
| Number of ratings | 22K — better | 5.1K |
| Update frequency | Weekly — better | Every 3 weeks |
| Ads | Yes | No — better |
| In-app purchases | Yes | Yes |
| Monetization | Freemium | Free with in-app purchases |
| Best chart rank | #81 | #68 — better |
| Devices | iPhone, iPad, Apple Watch | iPhone, iPad, iPod |
| Requires iOS | 16.0 | 15.5 — better |
| Further details — not scored | ||
| Size | 211 MB | 55 MB |
| Age rating | 12+ | 12+ |
| Developer | MacrosFirst, Inc. | First Phorm |
Customer experience
MacrosFirst
1st Phorm
User reviews
MacrosFirst
From 22K App Store ratingsWhat we love
- 👍 Easy to use
- 🚀 Intuitive interface
- 💯 Accurate macro tracking
- 🔍 Extensive food database
- 🔓 Free features without paywall
Room to improve
- 🐛 Occasional bugs and glitches
- 📚 Limited food database for some users
- 🔢 Difficulty adjusting serving sizes
- 🔍 Inaccurate nutrition info for some items
- 🔧 Lacking certain customization options
1st Phorm
From 5.1K App Store ratingsWhat we love
- 💪 Life changing
- 👍 User friendly
- 🤝 Great community and support
- 🧠 Comprehensive education and guidance
- 🔑 Personalized coaching and accountability
Room to improve
- 🐛 Buggy and glitchy
- 📤 Difficulty inputting and saving food items
- 🤖 Impersonal and automated coaching responses
- 💰 Recent price increases
- 🚫 Lack of free version options
Bugs and requests
MacrosFirst
Reported bugs
3 issues- Search function not working properly
- Time zone issues causing date discrepancies
- Scanning feature recording incorrect nutrition info
Requested features
5 requests- Integration with Apple Health
- Ability to share meals/recipes with friends
- Customizable macro goals (e.g., carb cycling)
- Improved reporting and progress tracking
- Option to submit food data corrections
1st Phorm
Reported bugs
4 issues- Workouts not loading properly
- Food and weight data disappearing
- Login and account issues after updates
- Inconsistent step tracking
Requested features
5 requests- Calendar view to manage workouts
- Apple Health integration
- Customizable workout plans
- Improved food database and barcode scanning
- Ability to adjust macros in meal plans
In-app purchases
MacrosFirst
- MacrosFirst Premium7 Days trial2 variants$11.991 Month
- MacrosFirst Premium14 Days trial2 variants$11.991 Month
- MacrosFirst Premium7 Days trial$41.991 Year
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- MacrosFirst Premium7 Days trial$71.991 Year
- MacrosFirst Premium14 Days trial$71.991 Year
- MacrosFirst Premium7 Days trial$79.991 Year
- MacrosFirst Premium14 Days trial$79.991 Year
1st Phorm
- Standard: Monthly Subscription$9.991 Month
- Premium: Monthly Subscription$29.991 Month
- Standard: Yearly Subscription$79.991 Year
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- Premium: Yearly Subscription$179.991 Year









