Simple: AI Weight Loss Coach

Simple: AI Weight Loss Coach

Build a Healthy Body for Life

398K ratings
7767 reviews
#39 in free Health & Fitness
🌟 Lifestyle
💪 Health & Fitness
Free
In-App Purchases

Details

  • Released
  • Updated
  • June 29, 2019
  • August 26, 2026

Features

Simple: AI Weight Loss Coach screenshot #1 for iPhone
Simple: AI Weight Loss Coach screenshot #2 for iPhone
Simple: AI Weight Loss Coach screenshot #3 for iPhone
Simple: AI Weight Loss Coach screenshot #4 for iPhone
Simple: AI Weight Loss Coach screenshot #5 for iPhone
Simple: AI Weight Loss Coach screenshot #6 for iPhone
Simple: AI Weight Loss Coach screenshot #7 for iPhone
Simple: AI Weight Loss Coach screenshot #8 for iPhone
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About

This app offers personalized weight loss plans, real-time nutrition analysis via photo, and AI-driven coaching. It focuses on making healthy habits fun and sustainable without extreme restrictions or calorie counting.

AI weight loss coaching
Photo-based nutrition analysis
Personalized workout plans
Motivational character support
Real-time Success Score
Sustainable habit building
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What users say

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What's New in Simple

8.61.0

August 26, 2026

What's simpler than staying consistent—and smiling while you do it? Meet Blinky, your emotional-support fluff who makes healthy habits fun. He celebrates your wins, cheers you on through challenges, and keeps you motivated day after day. He's invested in your goals and will hold you to them—and trust us, you won't want to let him down. Now introducing Streaks—your personal challenge to see how far you can go without breaking your rhythm. Each day you stay consistent, your streak grows—and Blinky grows prouder (and a little more dramatic if you miss a day). With Blinky by your side, users have seen a 7% increase in weight loss success—and we're just getting started. He turns consistency into something fun, personal, and addictive (in the best way). Plus, the new Success Score lets you see your progress in real time with every log, weigh-in, and workout. Watch your score—and Blinky's excitement—grow as your healthy habits stack up. Consistency never felt this Simple—or this fun.

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Subscription plans

1 Month Premium with trial

All functions unlocked, weekly updates

$29.991 Month
7 Days trial
How to cancel Simple subscription ⁉️
1

In-App Purchases

$29.99

Workbooks Bundle

Healthy Eating And Workout Guide

Charts

Top Free

The app has maintained its position at 39 recently.

Last updated on September 2, 2026.

Top Grossing

This app dropped -3 positions in Health & Fitness chart.

Last updated on September 2, 2026.

Events

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User reviews

Beginner

Good start

Terrible

Not user friendly, horrible customer service.

Straight forward

I suppose you do more exact values (Oz/grams) to better define your intake…. The yoga portion I feel is useless.

Simple

Simple seems to be helping m to stay focused on what I am eating. At first it was anything but Simple to me but I am getting better at logging. Try not to get overwhelmed with everything you have to log and do the best you can.

Initial Experience

I have been using Simple for about 1 month. Here are my thoughts about it:
1) I like the information it provides that help me modify my behavior and my diet.
2) The AI coach really doesn’t seem overly friendly. the answers are decent but somewhat mechanical. It seems to latch on to a couple things that I have eaten and includes them in many interactions.
3) The Blinky thing doesn’t work for me. I pretty much ignore it.

The bottom line is that with the apps help I am modifying my behavior and eating habits. I am also dropping a few undesired pounds. I will continue on with the program and see where it takes me.
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User experience

🐞

Reported Bugs

3 issues

Inability to edit or delete fasts

Bug

Data loss and syncing issues

Bug

Inconsistent app behavior and notifications

Bug

Requested Features

5 requests

More customizable goals and fasting schedules

Feature

Improved food logging and tracking capabilities

Feature

Integration with fitness trackers and other health apps

Feature

Better user feedback and communication channels

Feature

More detailed nutrition information and analysis

Feature

FAQ

What does the Simple: AI Weight Loss Coach app do?

This app acts as an AI health coach designed to help users achieve lasting weight loss. It provides personalized plans, real-time nutrition analysis through photo recognition, on-demand coaching, and tailored workouts, all without requiring calorie counting or extreme dietary restrictions.

What are the key features of this weight loss app?

Key features include personalized coaching from an AI named Avo™, instant food feedback with Avo Vision (photo analysis), easy and personalized beginner-friendly workout plans, and a playful motivational character named Blinky. It also offers a real-time Success Score to track progress and quick logging for food, water, activity, and weight.

How does the app monetize its services?

The app is available for free but includes in-app purchases, indicating a freemium model. Users can likely access basic features for free, with premium features or content available for purchase.

What kind of results can I expect from using this app?

The app focuses on building sustainable results through consistency and habit formation rather than extreme measures. It aims to make the weight loss journey enjoyable and motivating, helping users lose weight, feel better, and maintain healthy habits long-term.

Is this app compatible with other health tracking devices?

Yes, the app offers integration with Apple Health and Apple Watch, and also provides an iOS Home Screen widget for quick access and tracking.