Simple: AI Weight Loss Coach

Simple: AI Weight Loss Coach

Build a Healthy Body for Life

403K ratings
9077 reviews
#142 in top-grossing Health & Fitness
🌟 Lifestyle
💪 Health & Fitness
Free
In-App Purchases

Details

  • Released
  • Updated
  • June 29, 2019
  • September 15, 2026

Features

Simple: AI Weight Loss Coach screenshot #1 for iPhone
Simple: AI Weight Loss Coach screenshot #2 for iPhone
Simple: AI Weight Loss Coach screenshot #3 for iPhone
Simple: AI Weight Loss Coach screenshot #4 for iPhone
Simple: AI Weight Loss Coach screenshot #5 for iPhone
Simple: AI Weight Loss Coach screenshot #6 for iPhone
Simple: AI Weight Loss Coach screenshot #7 for iPhone
Simple: AI Weight Loss Coach screenshot #8 for iPhone
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About

This app offers personalized weight loss plans, real-time nutrition analysis via photo, and AI-driven coaching. It focuses on making healthy habits fun and sustainable without extreme restrictions or calorie counting.

AI weight loss coaching
Photo-based nutrition analysis
Personalized workout plans
Motivational character support
Real-time Success Score
Sustainable habit building
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What users say

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What's New in Simple

8.64.0

September 15, 2026

What's simpler than staying consistent—and smiling while you do it? Meet Blinky, your emotional-support fluff who makes healthy habits fun. He celebrates your wins, cheers you on through challenges, and keeps you motivated day after day. He's invested in your goals and will hold you to them—and trust us, you won't want to let him down. Now introducing Streaks—your personal challenge to see how far you can go without breaking your rhythm. Each day you stay consistent, your streak grows—and Blinky grows prouder (and a little more dramatic if you miss a day). With Blinky by your side, users have seen a 7% increase in weight loss success—and we're just getting started. He turns consistency into something fun, personal, and addictive (in the best way). Plus, the new Success Score lets you see your progress in real time with every log, weigh-in, and workout. Watch your score—and Blinky's excitement—grow as your healthy habits stack up. Consistency never felt this Simple—or this fun.

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Subscription plans

1 Month Premium with trial

All functions unlocked, weekly updates

$29.991 Month
7 Days trial
How to cancel Simple subscription ⁉️
1

In-App Purchases

$29.99

Workbooks Bundle

Healthy Eating And Workout Guide

Charts

Top Grossing

The app has maintained its position at 142 recently.

Last updated on September 22, 2026.

Top Free

📉 157-12

Health & Fitness

This app dropped -12 positions in Health & Fitness chart.

Last updated on September 22, 2026.

Events

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User reviews

Organized

All well organized.

Beware

This app is helpful if you follow along. However it is not really free. It is difficult to cancel and expensive if you don’t.

Negative messaging isn’t helping - not good

For the price I’ve paid for this app, including over $50 for extras I said I didn’t want but saying no wasn’t an option, it’s really not worth it. The app has numerous problems. I regularly get told I’m in an energy surplus so plan a light meal, after my first meal of 200-500 calories. I think this would actively encourage eating disorders in those vulnerable. And you’d think I ate every meal in a Michelin restaurant, it assumes my (always) home cooked food is full of fat and sodium. The kicker was when it gave me the article you regularly eat meat, I’m flexitarian and I eat meat once a month or less, as my son is vegetarian because he doesn’t want to eat animals, so that was offensive. The summary is regularly completely at odds with the coach, the coach will tell me that’s a highly nutritious meal rich in fibre and low in fat, and the summary assumes I ate the fast food version and tells me the complete opposite and that 300 calories is an energy surplus and I must go for a walk immediately. As for Blinky he was even more negative and passive agressive to boot, so I sent him on permanent vacation. Bye bye Blinky.
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Be careful

I was going to sign up for about $30 and when it came time to pay, halfway through the process, I saw that they were charging me more than double that amount. And, on top of that, they added another $40 for reading material. I am having a big Hassel trying to dispute this.

Experiencia

Me gusta la aplicación porque me hace llevar récord de lo que hago en el día el problema es que no bajo de peso ni un gramo

User experience

🐞

Reported Bugs

3 issues

Inability to edit or delete fasts

Bug

Data loss and syncing issues

Bug

Inconsistent app behavior and notifications

Bug

Requested Features

5 requests

More customizable goals and fasting schedules

Feature

Improved food logging and tracking capabilities

Feature

Integration with fitness trackers and other health apps

Feature

Better user feedback and communication channels

Feature

More detailed nutrition information and analysis

Feature

FAQ

What does the Simple: AI Weight Loss Coach app do?

This app acts as an AI health coach designed to help users achieve lasting weight loss. It provides personalized plans, real-time nutrition analysis through photo recognition, on-demand coaching, and tailored workouts, all without requiring calorie counting or extreme dietary restrictions.

What are the key features of this weight loss app?

Key features include personalized coaching from an AI named Avo™, instant food feedback with Avo Vision (photo analysis), easy and personalized beginner-friendly workout plans, and a playful motivational character named Blinky. It also offers a real-time Success Score to track progress and quick logging for food, water, activity, and weight.

How does the app monetize its services?

The app is available for free but includes in-app purchases, indicating a freemium model. Users can likely access basic features for free, with premium features or content available for purchase.

What kind of results can I expect from using this app?

The app focuses on building sustainable results through consistency and habit formation rather than extreme measures. It aims to make the weight loss journey enjoyable and motivating, helping users lose weight, feel better, and maintain healthy habits long-term.

Is this app compatible with other health tracking devices?

Yes, the app offers integration with Apple Health and Apple Watch, and also provides an iOS Home Screen widget for quick access and tracking.