HighLevel vs Close CRM
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
HighLevel
This all-in-one sales and marketing platform empowers agencies and marketers to capture leads, automate communication, and manage client relationships. It provides tools for website and landing page creation, lead capture, and automated messaging across multiple channels.
- Lead capture tools
- Landing page builder
- Automated messaging
- Website creation
- Appointment scheduling
- Analytics tracking
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More Leads = More Customers We Help Agencies & Marketers thrive With Our All-In-One Sales & Marketing Platform [ FOR AGENCIES, BY AGENCIES ] HighLevel is the first-ever all-in-one platform that will give you the tools, support and resources you need to succeed with your agency. • All the tools you need in one platform without having to "duct-tape" multiple platforms together! • Capture leads using our landing pages, surveys, forms, calendars, inbound phone system & more! • Full Suite Platform for Agencies. Included in the Platform is a full-featured Page Builder to capture leads. • Our intuitive platform allows you to create full-featured websites with custom menus. • Create high-performing and captivating landing pages all in one place! • Automatically message leads via voicemail, forced calls, SMS, emails, FB Messenger & more! • Use our built-in tools to collect payments, schedule appointments, and track analytics!
Close CRM
Manage your sales pipeline and communicate with leads on the go. This app allows you to make calls, send texts, and emails directly from your device, with AI-powered call transcription and summarization. Stay organized with quick note-taking and task management.
- Direct communication with leads
- AI-powered call transcription
- Lead and contact detail access
- Activity feed for context
- Quick data entry and task management
- Push notifications for updates
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See why the world's fastest scaling sales teams trust Close as their CRM. With lightning-fast onboarding, free migrations, and a remarkable Support team––sales reps and leaders alike love using Close. What you'll experience with Close's mobile app: Easily communicate with prospects and customers Keep your Leads warm when you stay in touch––even while away from your desk. Increase the effectiveness of your sales cadences when you take + place calls, reply to texts, and email directly from the Close mobile app. Close will even send you push notifications of new texts, missed calls, and voicemails. Never take notes again Close’s AI-powered Call Assistant add-on automatically transcribes and summarizes every phone call––whether you’re talking to prospects on the desktop or mobile apps. Focus on the conversation at hand while Close generates an accurate, searchable summary of your call. Get context quickly on the go Easily see Lead and Contact details like addresses, Custom Fields, and Contact info. Freshen up on recent communications on the Lead Activity Feed before you meet with a prospect. Quickly add new data or Tasks Add Notes, update Opportunities, and manage your Tasks from your mobile device. A Close account is required to use Close CRM for iOS. About Close: We're a bootstrapped, profitable, 100% remote team of thoughtful humans who value autonomy and impact. We're eager to make a product our customers fall in love with over and over again. Today, we have 90+ team members from around the world—supporting and coaching thousands of customers to grow every single day.
Screenshots
Verdict
The clearest difference is rating: HighLevel at 4.5 against Close CRM's 3.5. HighLevel also leads on ratings volume (3.7K vs 50) and update cadence (every 10 days vs every 4 weeks). Close CRM's advantage is review sentiment (36% vs 25%). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
HighLevel holds the better App Store score, 4.5 against 3.5. That said, the two scores are not equally well evidenced: HighLevel has 3.7K ratings behind it against 50, so its average is the more settled of the two. Written reviews complicate that: 25% of HighLevel's written reviews are positive against 36% of Close CRM's, so the app with the better star average is not the one people write more warmly about.
HighLevel ships an update every 10 days, Close CRM every 4 weeks. The most recent releases landed on September 24, 2026 and September 20, 2026 respectively.
| Parameter | HighLevel | Close CRM |
|---|---|---|
| Price | Free | Free |
| Rating | 4.5 (3.7K ratings) — better | 3.5 (50 ratings) |
| Positive reviews | 24.7% of reviews | 35.7% of reviews — better |
| Number of ratings | 3.7K — better | 50 |
| Update frequency | Every 10 days — better | Every 4 weeks |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad | iPhone, iPod |
| Requires iOS | 16.6 | 15.1 — better |
| Further details — not scored | ||
| Size | 352 MB | 29 MB |
| Age rating | 17+ | 4+ |
| Developer | Synclio | Elastic Inc |
Customer experience
HighLevel
Close CRM
Bugs and requests
HighLevel
Reported bugs
20 issues- Login screen freezes
- Incompatible with older devices
- Notifications and messages not loading
- Can't create account
- App crashes mid call
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- No notifications
- Loading issues after update
- Horrible update
- New app sucks!
- Lots of bugs
- Bad update
- Keep getting bumped out
- Terrible new update
- Can't change any settings
- Call quality not good
- Glitchy, rarely ever works
- App Blacks Out
- Bad update recently
- App crash
- Blank screens and the never ending reload
Requested features
5 requests- Dark mode option
- Advanced analytics dashboard
- Ability to cc/bcc on new emails
- Ability to forward previously sent emails
- Improve email tech and notifications
Close CRM
Not enough reviews yet to summarise bugs or requests.
In-app purchases
HighLevel
No in-app purchases
Close CRM
No in-app purchases









