Comparison

Pipedrive vs ActiveCampaign

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Pipedrive

Manage your sales pipeline effectively on the go. This app provides access to contacts, deal history, and to-dos, allowing you to create tasks and take notes instantly synced with the web application. It offers offline syncing for uninterrupted work.

Highlights
  • Access contacts and to-do lists
  • Log phone calls and meeting notes
  • Map view for business exploration
  • Smart agenda for scheduling
  • Offline syncing capabilities
  • One-click calls and emails
Features
Read full description

Stay on top of your sales pipeline with the iOS app for Pipedrive. Pipedrive is a powerful sales CRM for small teams with big ambitions. It helps you focus on the right contacts and gives you more control over your sales results. With Pipedrive for iOS you can access your contacts, deal history and to-do's, create tasks and take meeting notes wherever you are - all changes are instantly synced to Pipedrive web app. ∙ Access your to-do list and contacts instantly. ∙ Log your phone calls. ∙ Explore your business on a map view. ∙ Schedule better with a smart agenda view while planning new activities. ∙ Look up customer and deal details on the go. ∙ Access files related to your contacts and deals. ∙ Record or type meeting and call notes - synced instantly to web app. ∙ Powerful offline syncing for those long flights and metro rides. ∙ Start new calls and emails with just one click. ∙ Get the powerful combination of mobile + web. A Pipedrive account is required to use Pipedrive for iOS.

About

ActiveCampaign

Manage your sales pipeline, marketing campaigns, and customer data from anywhere. Track key performance metrics, update deals, and communicate with contacts on the go. This app provides essential business insights and tools for sales and marketing professionals.

Highlights
  • Marketing reports and analytics
  • CRM and sales automation
  • Contact and lead management
  • Campaign performance tracking
  • Deal management
  • Customer data access
Features
Read full description

The ActiveCampaign app keeps you connected to your customers, not your computer. In a mobile society, if you're not able to run your business in the way your customers live their lives, you’re missing the mark. The ActiveCampaign mobile app keeps your most important data (and your business’s pulse) at your fingertips. A streamlined, intuitive interface lets you easily review important campaign and automation performance metrics whenever you want, and the built-in CRM lets users manage their entire sales team and pipeline from the field. Whether you’re a solopreneur or enterprise, the ActiveCampaign mobile app lets businesses of all sizes manage their business how (and where and when) they want. What you can do with the ActiveCampaign app: MARKETING REPORTS AND ANALYTICS Easily track your most important marketing campaigns and automations with detailed performance metrics like opens, click throughs, link performance, generated revenue, and A/B tests. CRM & SALES AUTOMATION The ActiveCampaign app has everything you need for the salesperson on-the-go. Review detailed lead and B2B activity, create and manage deals, make calls, and get push notifications while you’re in the field. CONTACTS & LEAD MANAGEMENT Dive into individual contact records to view the personal details and account activity of your leads and contacts, including those imported from popular integrations like Gmail and Outlook. Manage deals, lists, tags, and add notes in-app. Call or email contacts directly from their contact page — or connect to your existing app to send SMS messages. About ActiveCampaign: ActiveCampaign's category-defining Customer Experience Automation Platform (CXA) helps over 180,000 businesses in 170 countries meaningfully engage with their customers. The platform gives businesses of all sizes access to 750+ pre-built automations that combine transactional email and email marketing, marketing automation and CRM for powerful segmentation and personalization across social, email, messaging, chat and text. Over 70% of ActiveCampaign's customers use its 870+ integrations including Microsoft, Shopify, Square, Facebook and Salesforce. ActiveCampaign scores higher in customer satisfaction than any other solution in Marketing Automation, CRM and E-Commerce Personalization on G2.com and is the Top Rated Email Marketing Software on TrustRadius. Pricing starts at just $9/month. Start a free trial at ActiveCampaign.com. If you enjoy using ActiveCampaign, we’d appreciate a review. If something’s not working right, or you have a great idea you’d like to share, we’d love to hear from you at app-feedback@activecampaign.com. Note: The ActiveCampaign app requires a paid ActiveCampaign account.

Screenshots

Pipedrive4 screens
ActiveCampaign3 screens

Verdict

The call

The clearest difference is rating: ActiveCampaign at 4.6 against Pipedrive's 3.8. Pipedrive's advantage is review sentiment (70% vs 29%) and monetization model (free vs free with in-app purchases). On price, ratings volume, update cadence and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

ActiveCampaign holds the better App Store score, 4.6 against 3.8. Both are backed by a comparable volume of ratings — 677 and 1.2K respectively. Written reviews complicate that: 70% of Pipedrive's written reviews are positive against 29% of ActiveCampaign's, so the app with the better star average is not the one people write more warmly about.

UpkeepUpdate frequency

Both ship on a similar rhythm, roughly fortnightly. Both last shipped on October 24, 2026.

Scorecard3 real differences · 7 level
Pipedrive versus ActiveCampaign: the parameters behind the verdict, then further details
ParameterPipedriveActiveCampaign
PriceFreeFree
Rating3.8 (677 ratings)4.6 (1.2K ratings) — better
Positive reviews69.6% of reviews — better28.7% of reviews
Number of ratings6771.2K — better
Update frequencyFortnightlyFortnightly
AdsNoNo
In-app purchasesNoNo
MonetizationFree — betterFree with in-app purchases
DevicesiPhone, iPadiPhone, iPad
Requires iOS18.618.0 — better
Further details — not scored
Size83 MB77 MB
Age rating4+4+
DeveloperPipedrive IncActiveCampaign, LLC

Customer experience

Pipedrive

All ratings677 ratings
Positive66.2%
Neutral6.6%
Negative27.2%
Written reviews789 reviews
Positive69.6%
Neutral8.1%
Negative22.3%

ActiveCampaign

All ratings1,172 ratings
Positive89.2%
Neutral3.4%
Negative7.3%
Written reviews101 reviews
Positive28.7%
Neutral9.9%
Negative61.4%

User reviews

Pipedrive

From 677 App Store ratings

What we love

  • 💻 Intuitive and easy to use
  • 🔍 Helpful for organizing and tracking sales pipeline
  • 🚀 Efficient and streamlined workflow
  • 📱 Seamless integration between web and mobile app
  • 👍 Customizable and flexible to fit business needs

Room to improve

  • 🐛 Occasional bugs and sync issues
  • 📊 Limited reporting and analytics features
  • 🗓️ Lacking advanced calendar and scheduling functionality
  • 📧 Email integration and management could be improved
  • 🗺️ Mapping and location-based features need enhancement

ActiveCampaign

From 1.2K App Store ratings

What we love

  • 🚀 Surprisingly simple to use
  • 🚀 Analytics are great
  • 👍 Excellence à un prix abordable
  • 👍 Convenient
  • 👍 Super awesome app

Room to improve

  • 🐛 2FA won't verify
  • 🐛 Difficult to get service
  • 🐛 No sirve
  • 🐛 Poor Customer Service
  • 🐛 Poor customer service even for premium users

Bugs and requests

Pipedrive

Reported bugs

4 issues
  • Frequent app crashes and freezes
  • Inconsistent data syncing between web and mobile
  • Issues with contact and deal information not loading properly
  • Problems with email integration and sending from within the app

Requested features

5 requests
  • Add ability to view and manage projects in mobile app
  • Improve custom filtering and sorting options for activities
  • Integrate with more third-party apps and services
  • Enhance mobile app to match full functionality of web version
  • Provide better support for multi-user and team management

ActiveCampaign

Reported bugs

5 issues
  • Deals stopped being displayed following this update on iOS iPhone 8
  • Latest update broke it
  • Can't see deals anymore after the latest update
  • Login screen freezes
  • Incompatible with older devices

Requested features

5 requests
  • Pode incluir mais funcionalidades?
  • Please add push notifications
  • Please add the ability to view basic email data like campaigns, lists, and other basics we use AC for!
  • Dark mode option
  • Advanced analytics dashboard

In-app purchases

None

Pipedrive

No in-app purchases

None

ActiveCampaign

No in-app purchases

Questions

Is Pipedrive free?
Pipedrive is free to download, with no in-app purchases.
Is ActiveCampaign free?
ActiveCampaign is free to download, with no in-app purchases.
Which has better reviews, Pipedrive or ActiveCampaign?
ActiveCampaign is rated higher. Pipedrive averages 3.8 out of 5 from 677 ratings, while ActiveCampaign averages 4.6 from 1.2K ratings.
Do Pipedrive or ActiveCampaign have ads?
Neither Pipedrive nor ActiveCampaign shows ads.
Which is updated more often, Pipedrive or ActiveCampaign?
Pipedrive ships an update fortnightly, and ActiveCampaign fortnightly. Most recently, Pipedrive was updated on October 24, 2026 and ActiveCampaign on October 24, 2026.

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