Comparison

Meta Ads Manager vs Shopify Inbox

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Meta Ads Manager

Manage your advertising campaigns across Meta platforms like Facebook and Instagram from your mobile device. Get real-time insights, edit ads, and receive alerts about campaign performance. Switch between accounts and compare ad sets easily.

Highlights
  • Create and edit ads
  • Real-time campaign insights
  • Turn campaigns on/off
  • Quick alerts for ad performance
  • Side-by-side campaign comparison
  • Switch between Pages and ad accounts
Currently charting
Read full description

Stay connected with your campaigns, no matter where you are. Create, edit and get insights from ads across Meta technologies including Facebook, Instagram, Messenger, WhatsApp and more. ● View detailed real-time insights from all your campaigns ● Turn campaigns on and off ● Get quick alerts to know what’s happening with all your ads ● Compare campaigns and ad sets using a side-by-side view ● Switch between Pages and ad accounts

About

Shopify Inbox

Communicate with customers and drive sales directly through chat. This free business app helps you respond faster, build relationships, and manage conversations efficiently. Turn more chats into purchases by sending products, discounts, and orders within conversations.

Highlights
  • Live chat with customers
  • Send products and discounts in chat
  • Automated messages
  • Cart monitoring
  • Staff chat assignment
  • Shop app integration
Features
Read full description

About Shopify Inbox Use Shopify Inbox to talk with customers and sell over chat. With Shopify Inbox, you can close sales faster, build strong customer relationships, and spend less time on support all from a free business chat app. USE CHAT TO SELL MORE AND BUILD STRONG RELATIONSHIPS Shopify Inbox is so much more than support. In fact, 70% of Shopify Inbox conversations are with customers making a purchasing decision. Use Shopify Inbox to: • Save time managing customer conversations from online store chat and the Shop app • Send products, discounts, and new orders from your Shopify store directly inside chats with just a few taps to turn more conversations into checkouts • Send automated messages and continue chats over email so you don’t need to respond in real time • Know when customers add or remove items from their shopping cart • Assign chats to your staff and team to scale customer conversations SHOP APP Let customers contact you from the Shop app. ----------- FEEDBACK & SUPPORT For 24/7 support visit the Shopify Help Center: help.shopify.com Thank you for using Shopify Inbox on iOS. We love hearing your feedback. Please let us know what you think of Shopify Inbox by leaving a review.

Screenshots

Meta Ads Manager4 screens
Shopify Inbox4 screens

Verdict

The call

The clearest difference is review sentiment: Shopify Inbox at 58% against Meta Ads Manager's 22%. Shopify Inbox also leads on ads (none vs shown) and rating (4.8 vs 4.5). Meta Ads Manager's advantage is chart position (#43 vs unranked) and update cadence (weekly vs fortnightly). On price, in-app purchases, device support and iOS requirement there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

Shopify Inbox holds the better App Store score, 4.8 against 4.5. Both are backed by a comparable volume of ratings — 53K and 13K respectively. Written reviews point the same way: 22% of Meta Ads Manager's written reviews are positive against 58% of Shopify Inbox's.

UpkeepUpdate frequency

Meta Ads Manager ships an update weekly, Shopify Inbox fortnightly. Both last shipped on November 9, 2026.

Scorecard7 real differences · 4 level
Meta Ads Manager versus Shopify Inbox: the parameters behind the verdict, then further details
ParameterMeta Ads ManagerShopify Inbox
PriceFreeFree
Rating4.5 (53K ratings)4.8 (13K ratings) — better
Positive reviews21.9% of reviews58.2% of reviews — better
Number of ratings53K — better13K
Update frequencyWeekly — betterFortnightly
AdsYesNo — better
In-app purchasesNoNo
MonetizationAd-supportedFree — better
Best chart rank#43 — better—
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.115.1
Further details — not scored
Size90 MB41 MB
Age rating4+4+
DeveloperMeta Platforms, Inc.Shopify Inc.

Customer experience

Meta Ads Manager

All ratings52,512 ratings
Positive86.6%
Neutral3.2%
Negative10.1%
Written reviews1,140 reviews
Positive21.9%
Neutral6.0%
Negative72.1%

Shopify Inbox

All ratings13,232 ratings
Positive94.9%
Neutral2.0%
Negative3.1%
Written reviews579 reviews
Positive58.2%
Neutral12.1%
Negative29.7%

User reviews

Meta Ads Manager

From 53K App Store ratings

What we love

  • 👍 Easy to manage ads
  • 🚀 Convenient for on-the-go monitoring
  • 💡 Great analytics and data display

Room to improve

  • 🐛 Frequent bugs and glitches
  • ❌ Lacking key features compared to desktop
  • 🤖 Poor customer support and responsiveness
  • 💰 Overcharging and billing issues
  • 🔒 Security concerns and account hacking

Shopify Inbox

From 13K App Store ratings

What we love

  • 🚀 Quick response to customer inquiries
  • 👍 Helpful for increasing sales conversions
  • 💡 Useful for providing customer service
  • 👍 Customization options for chat
  • 🚀 Efficient for responding to customers on the go

Room to improve

  • 🐛 Delayed message updates and notifications
  • 🐛 Inability to switch between multiple stores
  • 🐛 Crashes and glitches
  • 🐛 Spam and scam messages from 'experts'
  • 🐛 Inability to block or filter unwanted messages

Bugs and requests

Meta Ads Manager

Reported bugs

4 issues
  • Login issues and inability to load app
  • Inconsistent data and metrics display
  • Inability to update payment methods
  • Ads not running as expected or getting disabled

Requested features

4 requests
  • Add landscape mode support
  • Improve ad editing and creation capabilities
  • Integrate lead/conversion tracking
  • Provide better notification and alert system

Shopify Inbox

Reported bugs

3 issues
  • Notifications not working properly
  • Persistent 'unread' notifications even after messages are read
  • Inability to switch between multiple store accounts

Requested features

5 requests
  • Ability to set store hours and availability
  • Option to forward chat logs and customer info via email
  • Bulk archive/delete of old chat messages
  • Integration with WhatsApp Business
  • Ability to send and receive images/files in chat

In-app purchases

None

Meta Ads Manager

No in-app purchases

None

Shopify Inbox

No in-app purchases

Questions

Is Meta Ads Manager free?
Meta Ads Manager is free to download, with no in-app purchases.
Is Shopify Inbox free?
Shopify Inbox is free to download, with no in-app purchases.
Which has better reviews, Meta Ads Manager or Shopify Inbox?
Shopify Inbox is rated higher. Meta Ads Manager averages 4.5 out of 5 from 53K ratings, while Shopify Inbox averages 4.8 from 13K ratings.
Do Meta Ads Manager or Shopify Inbox have ads?
Meta Ads Manager shows ads; Shopify Inbox does not.
Which is updated more often, Meta Ads Manager or Shopify Inbox?
Meta Ads Manager ships an update weekly, and Shopify Inbox fortnightly. Most recently, Meta Ads Manager was updated on November 9, 2026 and Shopify Inbox on November 9, 2026.

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